Senior Manager, Programmatic
Real Chemistry
Chicago, IL (Remote)
$80K/yr - $95K/yrAgencyFull-timeSenior level4+ years exp.
4 hrs ago
Programmatic Associate Director
USA (Remote)
$70K/yr – $100K/yrMid Level3+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own programmatic media delivery for clients, turning data into action with end to end planning, execution and optimization across DSPs.
- Growth focus: plan, target, budget, and test across The Trade Desk, DV360, and Amazon to drive ROAS.
- Campaign SME: run day to day execution, optimize, analyze, and present actionable insights to clients.
Job Description
Responsibilities
- Responsible for all aspects of strategizing and executing programmatic media campaigns in a variety of platforms for clients.
- You are the expert when it comes to programmatic within the agency, you are proficient with DSP platforms (The Trade Desk, DV360, Amazon) and you use your expertise to drive growth.
- This includes initial planning, execution, monitoring, optimization, analysis and reporting.
- This role will lead as the day-to-day subject matter expert (SME) for programmatic for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.
- You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
- Assist in the development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
- Leveraging our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future
- Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
- Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
- Communicate with clients on all elements of the campaign, including planning, performance, and project status
- Bachelor's degree in Marketing or related major required
- 3+ years of performance marketing experience in programmatic is required.
- The Trade Desk and DV360 experience preferred
- Proficient in all programmatic tactics: Display, Native, Video, OTT/CTV, and Digital Out-of-Home
- Highly knowledgeable with top programmatic ad platforms, automation tools (bidding and targeting), Google Analytics, and other media buying and creative testing tools.
- Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
- Experience in maintaining and growing large spending accounts with significant optimizations and budgets
- Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
- Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
- Ability to work in a fast-paced environment while managing time effectively
- Medical, Prescription, Dental, & Vision Insurance Benefits
- Life and Accident Insurance Plans
- Short and Long Term Disability Plans
- Employee Assistance Programs
- Family Forming Plans
- Cigna Secure Travel
- Health Savings Account (HSA)
- Health Care Flexible Spending Account (FSA)Dependent Care FSA
- Access to MetLife Legal Plan Services
- 401k Match Plans
- Commuter Transportation Benefits
- Access to Virtual Health Services such as Teladoc, 2nd.md and Headspace
- Paid Holidays
- Flexible / Numerous PTO Days
- Volunteer Days
- Free Company Lunches
- Half-Day Fridays All Year
- New MacBook Pros and Additional Monitor on Your First Day
Jump 450
Jump is the performance growth engine behind numerous unicorn-level brands, having grown many early stage brands through rigorous performance marketing. We operate in highly competitive environments and industries and do everything required to win in them. Awards & Honors: Forbes 30 Under 30 Inc 5000 Fast Co Best Workplaces AdAge Best Workplaces Meta Success Stories Google Success Stories Acquired by Omnicom What We Manage: Paid Social Media Marketing Paid Search Engine Marketing Paid Display Marketing Paid Video Marketing Paid Native Marketing Paid App Acquisition Paid Amazon Marketing Branded Content Sponsored Content Organic Search Organic Amazon Email Marketing SEO Creative Prototyping & Design Sales Copywriting Conversion Rate Optimization Reporting & Analytics Strategy & Consulting Growth Hacking
Traffic Signals
Monthly Visitors
3.2K
Monthly Google Ads Budget
$27
Traffic Source Mix
Search
29%
Direct
54.8%
Referral
5.7%
Social
9.3%
Paid
1.2%
Headcount Trend
Current headcount: ~112
Marketing Team
Marketing Team Size
14 (13% of company)
Median Career Experience
13.5 years
Median Tenure
3.7 years
People
Marketing Leadership
Benjamin A.
Creative Director, Performance Marketing (Omnicom)
At the company for 1 year 3 months
Sarah Hoffman
Managing Director, Performance Marketing
At the company for 2 years 5 months
Dave Armstrong
Director of Paid Marketing
At the company for 8 years 10 months
Melynda B.
Growth Marketing Lead & Acquisition Manager
At the company for 4 years 11 months
