Programmatic Account Manager

Universal City, CA (Hybrid)

$85K/yr – $115K/yrMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Own programmatic ad sales support end to end, coordinating with Sales, Client Services and DSP/SSP partners to drive campaign execution, upsell opportunities, and advertiser education.

  • Programmatic campaign ownership across proposal to delivery tied to revenue and KPI goals.
  • Cross functional alignment with Ad Ops, Pricing, Inventory, and Measurement to troubleshoot and optimize performance.
  • Build trust with clients and agencies, educating on NBCU solutions and expanding opportunities.

Job Description

Responsibilities

  • Play a critical role within our fast-paced Ad Sales team to support the full sales cycle, spearheading proposals through execution for programmatic campaigns
  • Be responsible for managing & developing client relationships
  • Proactively identify strategic approaches for new or incremental opportunities as well as upselling products and services
  • Contribute to revenue, advertiser education, & advertiser satisfaction through establishing and building trusted client relationships
  • Deliver best-in-class partnership experience for NBCU advertising clients and their campaigns
  • Maintain a high standard of operational excellence while executing effective, performance-driven campaigns
  • Closely align with other client services team members and cross-functional groups
  • Building and managing relationships with existing and potential new clients and agencies through routine communication; actively grow industry relationships in order to gain marketplace intelligence
  • Synergistically work alongside all internal teams (Sales, Client Teams, Streaming & Data Products, Content Partnerships, Planning, Marketing, Research, Ops, etc.)
  • Support day-to-day client deliverables across the pre-sale and post-sale lifespan of PG and PMP campaigns. Lead communication for all internal deliverables related to client and sales support
  • Troubleshoot and support any technical or creative issues that arise related to bid requests, win rates, optimization levers, audience targeting, pricing, fees, and more, ultimately ensuring the smooth execution of client campaigns
  • Work collaboratively and effectively with internal cross-functional teams and DSP and SSP partners directly
  • Collaborate with a diverse group of internal cross-functional teams including Pricing, Inventory, Ad Ops and Measurement to ensure successful campaign executions and troubleshoot client issues
  • You not only analyze data to understand trends, but you also clearly communicate the “why” behind results and deliver actionable insights & recommendations to both internal and external partners.
  • Develop campaign strategies and audience targeting recommendations that speak directly to client and campaign KPIs
  • Maintain up-to-date knowledge of NBCU features and audience trends, and serve as an external product expert, educating clients on new and existing ad solutions and advising on best practices to achieve advertiser KPI
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NBCUniversal

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Founded in 1926
New York, New York, USA
48K employees (18,533 in marketing)

Headcount Trend

Current headcount: ~47.6K

Marketing Team

Marketing Team Size
11,965 (25% of company)
Median Career Experience
17 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
8

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