Program Manager, Creative X

Responsibilities

• Help prioritize projects with Design & Creative, Marketing and Product Leadership based on impact, company objectives and resources
• Influence and understand creative plans across brand, marketing and digital design, as it specifically relates to in-product experiences, for our family of brands
• Proactively identify important problems for marketing and/or advertising creative plans
• Effectively advocate for and build support for impactful brand and design initiatives that drive creative innovation and align with business objectives
• Plan resource needs, and coordinate resources across multiple projects
• Understand cross-functional partnerships and create effective partnerships with Marketers, Design and Product teams
• Can foster trusted relationships with creative and production partners
• Partner with designers and creative leadership to facilitate creative reviews, manage feedback, and champion high-quality design outcomes
• Manage creative projects to ensure successful delivery of various marketing efforts
• Able to be the lead point of contact for agencies for brand design and marketing work

Requirements

• BA/BS degree in a relevant field, or 8+ years of experience working in a creative agency, production studio, and/or in-house brand/design teams
• Experience working with Marketers, Design/Creative, and Product teams
• Cross-functional collaboration experience across creative, marketing, brand strategy, in-product brand, and insights/analytics disciplines
• Experience managing marketing and/or brand design projects, including the creative development, production, and alignment with strategy
• Experience managing and improving creative operations, workflows, and processes to support efficient project delivery, resource planning, and cross-functional collaboration
• Experience working with brand design systems, guidelines, templates, and scalable creative resources to support brand consistency and efficient creative production
• Experience in working on or overseeing creative and design production initiatives that include live action, digital, and animation
• Experience setting priorities and problem-solving across concurrent projects by assessing impact, deadlines, and stakeholder needs
• Understanding of AI tool capabilities and limitations, demonstrated through professional or self-directed experience
• Demonstrated ability to exercise judgment in applying AI to design/creative work, including knowing when to use AI versus traditional tools and how to evaluate, edit, and refine AI-assisted outputs to meet quality standards

Preferred

• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Experience applying responsible and ethical AI practices, including risk assessment, bias mitigation, and quality accuracy reviews
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience exploring emerging AI capabilities, including advanced prompting, workflow automation, and/or AI-assisted production processes
• Demonstrated ability to integrate AI tools into creative and/or operational workflows to improve efficiency, quality, or scalability, with measurable impact (e.g., efficiency gains, quality improvements)