Product Marketing Specialist - Low Voltage Circuit Breakers

Memphis, TN (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive product marketing, GTM strategy, and lifecycle for ABB\'s low voltage circuit breakers portfolio in the US.

  • Must-have: Engineering degree plus 2 years in sales, product management, or product marketing in electrical products
  • Standout: Ownership of US product portfolio and cross-functional collaboration to meet KPIs

Job Description

Responsibilities

  • As Product Marketing Specialist, you will utilize your skills and capabilities to design, develop and implement the product marketing, positioning, and go-to-market strategy for our low voltage circuit breakers product lines.
  • You will be accountable for the ownership of the respective product portfolio for marketing and business development activities in the U.S.
  • You will also drive communication and messaging of our product value propositions in alignment with ABB’s global product marketing strategy, as well help coordinate other functional areas of the business as necessary to achieve the expected KPIs for the product lines in scope.
  • The work model for the role is: Cary, NC; Bloomfield, CT; or Memphis, TN preferred. Remote will be considered for the right fit.
  • This role is contributing to the Electrification Smart Power in USA.
  • Create, plan, and ensure the effective implementation of the US go-to market product marketing strategy including definition and communication of product value propositions and product positioning
  • Product portfolio management such as pricing strategy, inventory strategy, KPI reporting, local market offering, product gap analysis/business cases, sales and promotion tools, internal and external trainings, strong technical presence
  • Collaborate with division Global Product Managers on local standards and installation norms to ensure local product market acceptance and drive new product/feature development based on local market needs and trends
  • Drives sales efficiency by ensuring appropriate product and application knowledge (technical and commercial) for each Sales team. Ensures know-how sharing and cross-collaboration
  • Gather voice of customer (VOC) and market needs; strategize and implement annual marketing plans in conjunction with US customer experience team, communication teams and Business Units/Product Groups
  • Coordinate with cross functional and cross division product marketing, sales team members and operations team to define appropriate forecasts and inventory positioning

Requirements

  • Engineering Bachelor's degree is required. Electrical Engineering preferred
  • Minimum of 2 years of experience in Sales, Product Management or Product Marketing Management in a related Electrical products/application industry
  • Candidates must already have a work authorization that allow them to work for ABB in United States without sponsorship

    Benefits

    • Health, Life & Disability — Choice between two medical plan options: a PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
    • Choice between two dental plan options: Core and Core Plus
    • Vision benefit
    • Company paid life insurance (2X base pay)
    • Company paid AD&D (1X base pay)
    • Short Term Disability – up to 26 weeks – Company paid
    • Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
    • Parental Leave – up to 6 weeks
    • Employee Assistance Program
    • Retirement — 401k Savings Plan with Company Contributions
    • Employee Stock Acquisition Plan (ESAP)
    • ABB provides 11 paid holidays. Vacation is provided based on years of service for hourly and non-exempt positions. Salaried exempt positions are provided vacation under a permissive time away policy.
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    ABB

    4.0 Glassdoor

    ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on over 140 years of excellence, ABB’s more than 110,000 employees are committed to driving innovations that accelerate industrial transformation. www.abb.comPrivacy notice & house rules: https://social.abb/social-media-informationBefore applying for a job at ABB, please read our Fraud Warning: https://careers.abb/global/en/fraud-warning

    Founded in 2010
    Zurich, Zurich, CHE
    128K employees (5,146 in marketing)
    82% recommend to a friend
    89% CEO approval

    Headcount Trend

    Current headcount: ~128.3K

    Marketing Team

    Marketing Team Size
    3,783 (3% of company)
    Median Career Experience
    18 years
    Median Tenure
    8.2 years
    Marketing Roles Posted (Last 30 Days)
    3

    Funding

    Total Funding
    $548.6M
    Last Raise
    $545.9M
    Post IPO Debt, 2 years ago

    Funding History

    • Nov 2023
      Post IPO Debt • $545.9M
    • Sep 2013
      Grant • $2.7M

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