Responsibilities

• Own product marketing strategy for Seeq’s portfolio, including product positioning, messaging, audience narratives, and value articulation
• Translate product direction, market needs, and industry priorities into clear market-facing narratives that connect problem, offer, value, and impact
• Develop and maintain core messaging frameworks, differentiated positioning, competitive narratives, and proof points for priority products, offers, and solutions
• Partner with Industries and Whole Offer Management to ensure market problems, buyer needs, and use cases are provided as input to product roadmap and offer narratives
• Support pricing, packaging, and offer commercialization work by contributing the messaging, value story, and launch inputs needed for successful rollout
• Lead the planning and orchestration of major go-to-market programs, including launches, portfolio initiatives, campaign dependencies, and cross-functional milestones
• Own Campaign Program Management as a core function of the team, ensuring integrated planning across Product Marketing, Partner Marketing, Regional Marketing, ABX / Campaign Execution, Enablement, and Operations
• Build and manage the source of truth for launch timelines, dependencies, decision points, readiness criteria, and stakeholder accountability
• Establish standard launch and program frameworks, workback plans, governance routines, and post-launch retrospectives
• Ensure that major programs move from strategy to execution with clear owners, timing, and measurable outcomes