Product Marketing Manager

Arlington, VA (On-site)

$145K/yr – $175K/yrMid Level5+ years expFull time

Posted 3 hrs ago

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Job Summary

Lead product marketing for a defined space or geospatial business area, owning messaging, assets, GTM programs, ABM support, and pipeline analysis while translating roadmaps into compelling narratives for commercial, defense, and intelligence customers.

Job Description

Responsibilities

  • Develop product positioning, value propositions, and messaging for your assigned business area (Space Systems or Remote Sensing & Mission Solutions), ensuring clear differentiation across target customer segments.
  • Own the messaging, positioning, and ongoing evolution of customer-facing product marketing materials – including datasheets, presentations, web content, technical briefs, case studies, infographics, sales enablement tools, and training materials – ensuring content remains accurate, differentiated, and aligned with product updates. Produce and maintain these assets using Adobe Creative Suite, Figma, and related design tools.
  • Support go-to-market execution for new product launches, enhancements, and customer announcements in partnership with Communications, Business Development, Product Management, and Engineering.
  • Partner closely with Business Development to support strategic pursuits through account-based marketing (ABM), campaign messaging, sales enablement, and customer-facing content.
  • Manage lead pipeline performance for assigned business units, leveraging CRM and marketing dashboards to track campaign impact, analyze funnel health, and translate performance insights into targeted product marketing and communications initiatives.
  • Conduct market and competitive research to inform product positioning, messaging, and growth opportunities within your assigned market.
  • Serve as the product marketing lead for your assigned business area, coordinating cross-functional marketing initiatives and ensuring consistent messaging across campaigns, events, digital channels, and customer communications.
  • Translate product roadmaps and technical capabilities into compelling narratives that resonate with commercial, defense, and intelligence customers.
  • Monitor market trends, customer needs, and mission priorities to inform marketing strategy and provide feedback into product planning.
  • Perform other duties as assigned.

Requirements

  • Bachelor's degree in Marketing, Business, Engineering, or a related field; or equivalent professional experience.
  • 5+ years of experience in product marketing, product management, or technical marketing in a B2B/B2G environment.
  • Experience marketing complex, engineering-led hardware or technology products.
  • Excellent written and verbal communication skills, with a talent for crafting compelling narratives and content about technical products.
  • Strong graphic design skills, with proficiency in design tools (e.g., Adobe Creative Suite, Figma, or Canva) to create polished marketing materials, sales collateral, and visual content.
  • Experience creating product positioning and messaging frameworks for technical products.
  • Strong research and analytical skills to gather market intelligence and derive insights that drive marketing strategy.
  • Experience using CRM and marketing platforms (e.g., Salesforce, HubSpot, or similar) to support sales enablement and campaign execution.
  • Proven project management and organizational skills, with the ability to lead cross-functional initiatives and meet deadlines in a fast-paced, dynamic environment.

Preferred

  • 10+ years of experience in product marketing, product management, or technical marketing in a B2B/B2G environment.
  • Experience in aerospace, satellite technology, defense, automotive, robotics, semiconductors, or geospatial intelligence.
  • Familiarity with government and defense acquisition processes to federal agencies.
  • Strong sense of storytelling, creativity, and strategic thinking grounded in technical credibility.
  • Understanding of geospatial or satellite imagery concepts – ability to visually represent data or complex technology in an accessible way.
  • Passion for space, technology, and innovation, which drives a deeper understanding of Umbra’s mission and audiences.

Benefits

  • Flexible Vacation / Paid Time Off / Family Leave
  • Medical, Dental, Vision, Life, Voluntary Life, LTD
  • 401(k) Plan with 3% non-elective employer contribution
  • Stock Options
  • Free Parking in office building or Transit is reimbursed
  • Free lunch in office daily
Umbra logo

Umbra

4.8 Glassdoor

Umbra is an American space technology company built to push the limits of what’s possible.We’re redefining what can be done in and through space – expanding access, increasing persistence, and delivering a powerful information advantage to our customers. From the ground up in the U.S., we design, build, test, and operate advanced systems – from sensors to spacecraft – engineering novel solutions tailored to the missions that matter most. Our agile Synthetic Aperture Radar (SAR) constellation is the most capable system on the market — producing the highest-quality imaging data in any condition, at any time. Built for unmatched resilience, our system illuminates what others miss and empowers customers with persistent access, resilient performance, and proven results on orbit – not just on paper. Our commitment to First Principles engineering has fueled year-over-year growth since our market entry in 2021. And we are only just getting started. Umbra’s ecosystem today includes: - Remote Sensing = the data- Space Systems = the hardware- Mission Solutions = the platforms Together, these capabilities make Umbra the most effective partner in the market – delivering the flexibility, performance, and resilience your mission demands. By continuously designing, building, and operating our own systems, we’re constantly refining our technology, our products, and our craft.Our radar imagery is the direct result of our platform effectiveness – precision from orbit, powered by our integrated hardware and software. Because we’ve mastered the details, we can customize satellites quickly and reliably. Now, we’re offering others the same building blocks that more our missions possible. We know space. And we’re continuing to redefine it.

Founded in 2015
Arlington, Virginia, USA
217 employees (10 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
17.2K
Traffic Source Mix
Search
45.5%
Direct
42.6%
Referral
5.8%
Social
5%
Paid
0.9%

Headcount Trend

Current headcount: ~217

Marketing Team

Marketing Team Size
4 (2% of company)
Median Career Experience
14 years
Median Tenure
2.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$119.6M
Last Raise
$75M
Series B, 3 years ago

Funding History

  • Dec 2022
    Series B • $75M
  • May 2022
    Grant
  • Apr 2021
    Secondary Market

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