Product Marketing Manager

Responsibilities

• As a Product Marketing Manager at TabaPay, you’ll own the end-to-end journey of launching and commercializing TabaPay’s newest suite of products. You’ll be the voice of the customer, the architect of our go-to-market strategy, and the driving force behind product adoption and revenue growth.
• - Define the Future:  Lead customer research to uncover deep client insights, identify market gaps, and shape the product roadmap. Your work will directly influence the direction of TabaPay’s next-generation offerings.
• - Craft the Story:  Develop clear, compelling messaging and positioning that resonates with our target audiences and sets TabaPay apart in a competitive market.
• - Launch and Drive Revenue:  Design and execute go-to-market strategies that drive product adoption, leveraging our cross-functional teams and channels to maximize reach and revenue.
• - Empower the Sales Team:  Create sales enablement tools—like one-pagers, presentations, and training materials—that equip our sales team to win.
• - Collaborate Across Teams:  Partner with product, engineering, sales, and marketing to bring your vision to life and ensure seamless execution.

Requirements

• A Curious Mind:  You love diving into the details of complex products and translating them into simple, impactful narratives.
• Customer Obsession:  You’re passionate about understanding customer needs, deriving customer insights, and turning insights into compelling value propositions and narratives.
• A Gift for Communication:  You’re a master storyteller with exceptional verbal and written communication skills. You can simplify technical concepts and craft messages that resonate with B2B audiences.
• Collaborative Spirit:  You thrive in cross-functional environments and know how to influence and align stakeholders at all levels, including executives, on the narrative and go-to-market plan.
• A Startup Mentality:  You’re a self-starter who thrives in fast-paced environments, solves problems proactively, and isn’t afraid to roll up your sleeves.
• Proven Experience:  You have 3+ years of product marketing experience and 5+ years of total work experience in marketing, sales, communications, product management, or consulting. Bonus points for fintech, payments, or B2B expertise.

Preferred

• Bonus points for fintech, payments, or B2B expertise.

Benefits

• 100% employer-paid health care insurance including medical, dental, vision, and life insurance (for employee only)
• Employer 401K Matching
• Generous and Flexible PTO