Responsibilities

• Own the LDO product portfolio roadmap and long-term growth strategy.
• Identify market trends, emerging applications, and competitive threats.
• Define new product opportunities, product requirements documents, and business plans.
• Drive portfolio modernization initiatives, including migration of legacy products to advanced technology platforms.
• Engage directly with customers, sales teams, and field application engineers to gather market requirements and identify growth opportunities.
• Drive design-in and design-win activities at key automotive, industrial, and datacenter customers
• Develop a detailed understanding of customer systems, power architectures, and application requirements.
• Support RFIs, RFQs, pricing strategies, and customer presentations.
• Serve as the marketing owner for new product developments.
• Collaborate with engineering teams to translate market requirements into competitive product specifications.
• Participate in project reviews, gate approvals, and cross-functional decision making.
• Ensure products achieve target performance, cost, and business objectives.
• Build and maintain revenue forecasts, TAM/SAM/SOM analysis, and business plans.
• Monitor product performance, market share, pricing, and profitability.
• Present business updates, strategy, and portfolio recommendations to executive leadership.
• Partner with Strategic Marketing to develop value propositions, messaging, collateral, and launch activities.
• Train sales teams and distributors on product positioning and competitive differentiation.
• Support industry conferences, customer visits, webinars, and technical seminars.

Requirements

• Bachelor's degree in Electrical Engineering.
• 5+ years of semiconductor industry experience in Product Marketing, Product Management, Applications Engineering, Design Engineering, or related functions.
• Strong understanding of analog and power management semiconductors.
• Knowledge of power architectures involving LDOs, DC-DC converters, PMICs.
• Strong analytical skills with experience developing business cases and market assessments.
• Excellent presentation, communication, and customer-facing skills.
• Ability to operate effectively across global and cross-functional teams.