Product Marketing Manager, Switching
Cisco
San Jose, CA (Remote)
$137K/yr - $259K/yrIn-houseFull-timeMid level6+ years exp.
10 hrs ago
Product Marketing Manager
Manhattan, NY (Hybrid)
$140K/yr – $180K/yrSenior Level5+ years expFull time
Posted 4 months ago
Job Summary
Own the go-to-market and messaging engine for cybersecurity products, turning market insight into compelling enablement for sales, CS, and partners.
- Define and execute go-to-market strategies for new products, features, and integrations.
- Develop positioning, messaging, and competitive differentiation for enablement materials.
- Collaborate across sales, product, and success teams to create decks, datasheets, and FAQs that accelerate adoption.
Job Description
- Define and execute go-to-market strategies for new products, features, and integrations.
- Develop and maintain product positioning, messaging, and competitive differentiation throughout enablement materials for Reality Defender’s sales and customer success teams and our channel partners
- Collaborate with sales, customer success, and product teams to create sales enablement materials, including pitch decks, datasheets, and FAQs.
- Conduct market research to understand customer needs, industry trends, and competitive landscape.
- Lead the creation of compelling case studies, use cases, and customer stories.
- Partner with demand generation and content teams to build campaigns that drive product adoption and customer engagement.
- Track and measure the success of product launches and marketing initiatives.
- Best-fit for someone with 6–7 years in product marketing for enterprise B2B SaaS, preferably in cybersecurity or API-based solutions.
- Requires strong ability to create clear, compelling messaging for technical products and to work across sales, product, and customer success teams.
- Experience conducting market and competitive analysis and collaborating across functions in fast-growth environments.
- Based in the United States, with a preference for candidates near New York City.
- 5+ years of experience in product marketing for enterprise B2B SaaS, preferably in cybersecurity or API-based solutions.
- Strong understanding of technical audiences, including IT decision-makers, developers, and security teams.
- Proven ability to create clear, compelling messaging for technical products.
- Experience conducting market and competitive analysis.
- Exceptional collaboration skills with the ability to work across sales, product, and customer success teams.
- Prior experience in early-stage or fast-growth environments is highly preferred.
- Based in the United States, with a preference for candidates near New York City.
- Based in the United States, with a preference for candidates near New York City.
- Healthcare plans with 100% premium coverage for employees and partial coverage available for dependents
- Dental and Vision plans with 100% premium coverage for employees and their dependents
- Short/Long-term disability and life insurance plans with 100% premium coverage for employees
- FSA/HSA and 401k programs
- Equity compensation
- 20 days of PTO per year
- 12 weeks of Parental Leave
- Learning and Development budget
- Monthly wellness benefits
- Annual company-sponsored offsite
Reality Defender
Stop deepfakes before they become a problem with Reality Defender’s proactive AI-generated media detection platform.Detect dangerous AI-generated and manipulated content across audio, video, images, and text with our enterprise-grade API and web app.
Salaries
Posted range
$140K/yr – $180K/yr
Taken straight from the job posting.
The middle of this range ($160K) is 34% above the median base salary for Product Marketing Manager roles in the United States ($119K).
Product Marketing Manager median pay in the United States
Most pay falls between $101K and $145K. Based on 449 salaries.
Links
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