Responsibilities

• Own messaging and positioning: build and maintain our source of truth for how we talk about Petra, and keep it sharp as the product and market evolve
• Partner with Product on launches: shape how new features come to market, from positioning and naming to the assets that get them adopted
• Drive sales enablement: build the battle cards, talk tracks, decks, and objection handling that help our AEs win, and keep them current as the market shifts
• Create content that sells: case studies, comparison pages, one-pagers, and campaign material that move deals and support demand
• Arm the channel: build the material MSPs need to sell Petra to their own clients, so our story carries all the way to the end customer
• Ground your work in evidence: mine call recordings, competitive intel, and customer conversations to sharpen messaging and surface what's actually resonating
• Build the function: as we scale, you'll shape what product marketing looks like at Petra and how we work cross-functionally

Requirements

• 3-6 years of experience in B2B product marketing, ideally to a technical buyer
• Exceptional storytelling abilities: you turn technical capability into clear, compelling messaging that lands with both technical and business buyers
• Instinct informed by evidence: you pull signal from customer conversations, competitive reality, and the field, then trust your judgment to move without perfect information
• Track record partnering directly with product and engineering to bring technical products to market
• Enablement instinct: you know what a sales team actually needs to win and you like building it
• Strong copywriting skills: you write clean, sharp copy with a high editorial bar
• Self-starter with a bias toward action: you're comfortable wearing a lot of hats and building 0-1

Benefits

• Base salary range: $130K-170K
• Equity
• Healthcare, dental, vision
• Lunch in the office
• 401K
• Commuting stipend
• Equinox discount