Product Marketing Manager, Onsite & AI Marketing Lead WW International and Prime Shopping

Seattle, WA (On-site)

$109K/yr – $160K/yrSenior Level4+ years expFull time

Posted 1 day ago

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Job Summary

Own end-to-end cross-border onsite merchandising and marketing programs, collaborating with category, operations, and BI teams to optimize performance and scale AI-powered automation across global marketplaces.

  • Owns end-to-end reporting framework for onsite marketing and merchandising performance
  • Leads cross-border campaigns and tentpole event plans
  • Drives AI initiatives and automation within merchandising workflows

Job Description

Responsibilities

  • Build and own repeatable, scalable processes and playbooks for managing onsite merchandising across multiple international marketplaces and cross-border shopping experiences
  • Develop and maintain operational frameworks (calendars, briefs, tracking mechanisms) that enable consistent execution across regions and categories
  • Create reporting dashboards and performance reviews to drive visibility into merchandising effectiveness and inform optimization decisions
  • Partner with category, marketplace, and operations teams to align merchandising execution with cross-border business goals
  • Own the onsite marketing and merchandising plan for tentpole events (Prime Day, Black Friday/Cyber Monday, Holiday, regional events) as they relate to cross-border international shoppers
  • Develop localized campaign strategies, creative briefs, and merchandising plans that resonate with international customer segments
  • Coordinate with central events teams, category managers, and creative partners to deliver cohesive cross-border event experiences
  • Conduct post-event analysis to measure performance, capture insights, and build institutional knowledge for future planning
  • Identify and scope AI-powered automation opportunities within visual design and merchandising workflows (e.g., automated asset localization, dynamic creative generation, layout optimization)
  • Partner with product and tech teams to define requirements, test solutions, and drive adoption of AI tools across the merchandising workflow

Requirements

  • 4+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
  • Experience managing and measuring marketing performance in various channels

Preferred

  • Experience managing external partners to develop marketing programs
  • Experience presenting ideas to various levels of an organization to gain support for initiatives

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
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Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Traffic Signals

Monthly Visitors
2.8B
Monthly Google Ads Budget
$77.4M
Traffic Source Mix
Search
25.2%
Direct
65.9%
Referral
6.4%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
24 (14% of company)
Median Career Experience
6 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
114

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