Product Marketing Manager

USA (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive product marketing and launch execution for healthcare/medical products, collaborating with PM, clinical, and field teams to align messaging and assets.

  • Own product-launch planning, messaging, and sales enablement tools.
  • Must-have: 5+ years in healthcare marketing with strong cross-functional skills.
  • Standout: AI-enabled content tools and global sales-tools development.

Job Description

Responsibilities

  • Plan and execute product launches and market introductions in alignment with cross-functional teams.
  • Co-develop core messaging frameworks, value propositions, positioning documents, and product briefs.
  • Develop marketing plans for existing portfolio to maintain market position, including digital campaign strategies and channel mix recommendations (web, email, social, virtual events).
  • Partner with marketing communications and field marketing to support digital-first launch execution, including website updates, email campaigns, and virtual event promotion.
  • Support VOC efforts to identify customer needs and translate into needs-based messaging.
  • Ensure consistency of messaging across all channels (sales, digital, packaging, documentation).
  • Support updates to brand voice and product naming conventions as needed.
  • Translate complex technical and clinical concepts into clear, compelling digital and social content appropriate for different stages of the buyer journey.
  • Develop and manage global product-specific sales tools, pitch decks, FAQs, and battlecards.
  • Support development of training for sales teams and distributors in collaboration with field marketing

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field
  • 5+ years of experience in marketing (healthcare preferred)
  • Excellent project management and cross-functional collaboration skills.
  • Exceptional writing and communication skills, with an eye for clarity and audience alignment.
  • Ability to use next-gen, AI-enabled tools for content creation and data analytics to inform marketing strategies and drive engagement
  • Experience with driving lead activity through digital and social engagement tools (e.g., social media, video)
Mirion logo

Mirion

Mirion (NYSE: MIR) is a global leader in radiation safety, science and medicine, with a diverse portfolio of products and services that protects people and the planet from the harmful effects of ionizing radiation and accelerates innovation across a diversity of end markets. The Mirion Technologies group provides proven radiation safety technologies that operate with the highest levels of precision – from R&D labs, to critical nuclear facilities, and on the front lines. The Mirion Medical group solutions enhance the delivery and ensure the safety of healthcare, powering the fields of Nuclear Medicine, Radiation Therapy QA, Occupational Dosimetry, and Diagnostic Imaging. In collaboration with our customers, Mirion empowers innovations that deliver vital protection and harness the transformative potential of ionizing radiation to shape our future world. Beware of Scammers Posing as MirionPlease be wary of potential job scams or suspicious recruitment activities by individuals posing as Mirion recruiters or employees. If you suspect that a job offer from Mirion might be fraudulent or that the recruiter is not genuine, please verify by checking for the posting on the official Mirion Careers sites. Visit mirion.com/careers for further details.

Founded in 2005
Atlanta, Georgia, USA
1.2K employees (65 in marketing)

Traffic Signals

Monthly Visitors
90.1K
Monthly Google Ads Budget
$1.1K
Traffic Source Mix
Search
55.2%
Direct
35.8%
Referral
6.7%
Social
1.3%
Paid
0.8%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
46 (4% of company)

Funding

Total Funding
$3B
Last Raise
$450M
Post IPO Debt, 4 months ago

Funding History

  • Nov 2025
    Post IPO Debt • $450M
  • Sep 2025
    Post IPO Debt • $325M
  • May 2025
    Post IPO Debt • $350M

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