Product Marketing Manager, Microsoft 365 Consumer at Microsoft | Redmond, WA | $85K/yr – $185K/yr

Microsoft

Product Marketing Manager, Microsoft 365 Consumer

Redmond, WA (Hybrid)

$85K/yr – $185K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive end-to-end product marketing for Microsoft 365 Copilot/AI features across engineering, marketing, and business planning teams.

Own go-to-market strategies that align with product direction and performance metrics.
Must-have: Degree with 1+ or 2+ years of business experience as specified.
Standout: Strong cross-functional collaboration with engineering and executive audiences.

Job Description

Responsibilities

Develop and execute end-to-end go-to-market strategies, collaborating with engineering, integrated marketing, and business planning teams.
Partner closely with engineering to understand product direction, influence feature prioritization, and ensure marketing plans align with product capabilities.
Define and communicate compelling value propositions, leveraging AI capabilities to drive user engagement and tell impactful stories
Lead outbound messaging development, partnering with copywriters to bring messaging to life.
Analyze user data and acquisition motions to identify growth opportunities and optimize marketing tactics.
Utilize innovative digital marketing tactics to generate awareness, advocacy, and acquisition of new users, including building partnerships to amplify reach.
Support key feature releases and launch moments, with a focus on AI-powered experiences.
Design and execute tests and programs to drive growth, continuously seeking optimization and new opportunities.
Monitor, analyze, and report on KPIs to measure success and inform future strategy.

Requirements

Master's Degree in Marketing, Computer Science, Business or related field AND 1+ year(s) experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business OR equivalent experience.

Preferred

Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.
4+ years of marketing and/or product management experience.
Bachelor’s degree in Business, Marketing, or related discipline.
Experience defining and executing marketing programs and campaigns.
Proven track record of collaboration, influencing cross-functional teams, and communicating with executive audiences.
Demonstrated partnership with engineering teams to deliver product value.

Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

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Redmond, Washington, US

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