Responsibilities

• Be a close partner to the GTM team, giving reps and CSMs the context, messaging, materials, and talk tracks they need to sell new products and features.
• Scale Ivo’s win-loss process, synthesize what we learn from customers and deals, and turn those findings into plans that GTM, Product, Enablement, and other Marketing teams can act on.
• Keep Ivo’s competitive view current by tracking the market and maintaining practical battlecards, comparison guidance, and objection handling for the GTM team.
• Take on high-priority GTM needs, from one-page collateral and vertical positioning to persona and use-case messaging for procurement and new buyer segments.
• Bring customer feedback, recurring objections, reasons we win, and market changes back into Ivo’s positioning, messaging, and product conversations

Requirements

• 3–7 years of product marketing or closely related B2B SaaS experience, with the level calibrated to the work you have owned and the results you have delivered.
• Strong writing and synthesis skills. You can turn complex product, customer, and market information into clear messaging and useful materials.
• Experience partnering with GTM teams to launch, sell, and drive adoption of complex products.
• Comfort interviewing customers and turning qualitative feedback into clear findings and plans.
• Good judgment about where to spend time when launches, competitive work, customer research, and GTM requests are all moving at once.
• A proactive, self-directed style. You can build a new process without waiting for a mature playbook.
• Experience with win-loss analysis, competitive marketing, field enablement, legal technology, procurement, or vertical SaaS is helpful but not required

Preferred

• You have a "do what it takes" attitude, willing to dive into problems and solve them yourself
• You'd describe yourself as relentlessly resourceful
• You have a strong internal sense of urgency, a bias toward doing things today rather than tomorrow
• You move fast, communicate clearly, and know where process helps and where it doesn't
• Startup experience is preferred but not required
• You're excited about the adventure of building a company