Product Marketing Manager

District of Columbia, USA (Remote)

$121K/yr – $148K/yrMid Level3+ years expFull time

Posted 22 hrs ago

Job Summary

Own the production of PMM content across HackerOne’s product portfolio and drive cross-functional launches, research, and voice-of-customer synthesis to sharpen positioning and enable sales.

  • Own PMM content production across multiple formats
  • Lead market and competitive research to inform messaging
  • Incorporate customer and field feedback to refine positioning with AI-assisted rapid iteration

Job Description

Responsibilities

  • - Own the production of PMM content across HackerOne's product portfolio: sales decks, solution briefs, web copy, competitive comparisons, and field enablement materials
  • - Support messaging and positioning development by contributing research, drafts, and iteration based on feedback from senior marketers and field teams
  • - Coordinate cross-functionally on product launches, managing your own asset workstreams, tracking timelines, and flagging blockers early
  • - Conduct competitive and market research to keep the team current on the vulnerability management landscape and shifting buyer priorities
  • - Partner with sales and sales engineering to understand what's resonating in the field and translate those signals into sharper content
  • - Synthesize voice-of-customer inputs, from sales calls, partner engagements, win/loss data, and customer conversations, to sharpen positioning over time
  • - Collaborate with content, demand generation, and design to ensure PMM narratives carry through campaigns and programs
  • - Use AI tools to accelerate content production, market and competitive research, data synthesis, and analysis; this is an expected part of how the role operates, not an optional add-on

Requirements

  • - 3–5 years of experience in product marketing, content marketing, or a closely related field at a B2B SaaS company - Strong writer who can turn complex security concepts into clear, compelling copy across formats and audiences - Proven ability to manage multiple workstreams independently, hit deadlines, and surface risks before they become problems - Comfortable working across functions and building credibility with sales, product, and design stakeholders without heavy direction - Solid grasp of B2B go-to-market fundamentals: positioning, launch execution, sales enablement, and demand generation - Uses data to test assumptions, share insights with peers, and improve outputs — not just to report results - Genuine curiosity about the cybersecurity space and commitment to building domain expertise over time

Preferred

  • - Familiarity with vulnerability management, application security, or the broader cybersecurity market - Exposure to penetration testing, bug bounty programs, or the security research community - Experience with competitive intelligence tools and frameworks

Benefits

  • - Health (medical, vision, dental), life, and disability insurance*
  • - Equity stock options
  • - Retirement plans
  • - Paid public holidays and unlimited PTO
  • - Paid maternity and parental leave
  • - Leaves of absence (including caregiver leave and leave under CO's Healthy Families and Workplaces Act)
  • - Employee Assistance Program
  • *Eligibility may differ by country
  • Visa/work permit sponsorship is not available.
  • Employment at HackerOne is contingent on a background check.
HackerOne logo

HackerOne

3.9 Glassdoor

HackerOne is a global leader in Continuous Threat Exposure Management (CTEM). The HackerOne Platform unites agentic AI solutions with the ingenuity of the world’s largest community of security researchers to continuously discover, validate, prioritize, and remediate exposures across code, cloud, and AI systems. Through solutions like bug bounty, vulnerability disclosure, agentic pentesting, AI red teaming, and code security, HackerOne delivers measurable, continuous reduction of cyber risk for enterprises. Industry leaders, including Anthropic, Crypto.com, General Motors, Goldman Sachs, Lufthansa, Uber, UK Ministry of Defence, and the U.S. Department of Defense, trust HackerOne to safeguard their digital ecosystems. HackerOne was recognized in Gartner’s Emerging Tech Impact Radar: AI Cybersecurity Ecosystem report for its leadership in AI Security Testing and has been named a Most Loved Workplace for Young Professionals (2024).

Founded in 2012
San Francisco, California, USA
6.5K employees (82 in marketing)
75% recommend to a friend
100% CEO approval

Salaries

Posted range

$121K/yr – $148K/yr

Taken straight from the job posting.

See all HackerOne salaries

Marketing Team

Marketing Team Size
71 (1% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$159.4M
Last Raise
$49M
Series Unknown, 4 years ago

Funding History

  • Apr 2022
    Series Unknown
  • Jan 2022
    Series E • $49M
  • Sep 2019
    Series D • $36.4M

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$753
Traffic Source Mix
Search
43.3%
Direct
47%
Referral
6.6%
Social
2.5%
Paid
0.5%

Headcount Trend

Current headcount: ~6.5K

Recent News

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Product Marketing Manager

HackerOne · District of Columbia, USA · Remote