Product Marketing Manager, GTM

USA (Remote)

$140K/yr – $165K/yrMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own the competitive intelligence and market insights program to shape product strategy, messaging, and sales motions by turning complex market dynamics into actionable guidance for product, sales, and leadership.

  • Build and maintain a robust competitive intelligence program with profiles, product comparisons, pricing insights, and SWOTs.
  • Lead win/loss analyses and translate findings into product, pricing, and go-to-market recommendations.
  • Deliver market trends and analyst landscape insights to inform long-term planning and cross-functional priorities.

Job Description

Responsibilities

  • Competitive Intelligence & Analysis
  • Build and maintain a robust competitive intelligence program, including competitor profiles, comparisons, product capabilities, pricing insights, and SWOTs.
  • Track competitor announcements, funding, partnerships, leadership moves, and product launches.
  • Develop differentiated, fact-based POVs that help Sales, PMM, and leadership understand where we win and why.
  • Market & Industry Insights
  • Analyze market trends, emerging technologies, and industrial/manufacturing shifts that impact customer priorities.
  • Conduct market sizing, segmentation, and analyst landscape analysis.
  • Partner with PM and Strategy to support long-term planning and prioritization.
  • Win/Loss Program
  • Run a structured win/loss analysis program to uncover patterns behind why we win, lose, or stall.

Requirements

  • 4–7+ years in product marketing, competitive intelligence, market research, strategy, or similar roles.
  • Strong organizational and analytical skills with the ability to synthesize complex information into crisp narratives.
  • Experience conducting qualitative and quantitative market research.
  • Strong storyteller who can translate analysis into compelling recommendations.
  • Experience supporting Sales teams and creating competitive collateral.
  • Highly collaborative, curious, and comfortable working with executives.
  • Experience in industrial tech, AI, manufacturing, or B2B SaaS a plus.

Preferred

  • Experience managing a competitive intelligence motion and/or win/loss program.
  • Ability to facilitate workshops and competitive training sessions.

Benefits

  • We offer several perks that include flexible PTO, medical/dental/vision insurance, 401(k) match, stock options, paid parental leave, and WFH and phone stipend.
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Augury

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Our mission is to transform how people and machines work together to push the boundaries of human productivity. A pioneer in Machine Health and Process Health solutions, we help customers eliminate production downtime, improve process efficiency, maximize yield, and reduce waste and emissions. Powered by purpose-built AI, trained by industry experts and the world’s largest data library, Augury’s global customers achieve 5-20x ROI.

Founded in 2011
New York, New York, USA
355 employees (34 in marketing)
77% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
30.4K
Monthly Google Ads Budget
$15.4K
Traffic Source Mix
Search
38.3%
Direct
48.9%
Referral
6.8%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~356

Marketing Team

Marketing Team Size
18 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$369M
Last Raise
$75M
Series F, 1 years ago

Funding History

  • Feb 2025
    Series F • $75M
  • Oct 2021
    Series E • $180M
  • Oct 2020
    Series D • $55M

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