Product Marketing Manager — Futures & Options

Chicago, IL (Hybrid)

$100K/yr – $140K/yrMid Level4+ years expFull time

Posted 8 hrs ago

Job Summary

Own and lead adoption campaigns for futures and options, coordinating with product release plans and GTM strategies to improve feature usage and engagement across segments.

  • Drive cross-functional adoption initiatives for high-impact futures/options features
  • Collaborate with product to align release calendars and in-app, email, and help-content campaigns
  • Segment user bases to maximize campaign effectiveness

Job Description

Responsibilities

  • Run continuous, always-on adoption campaigns for futures and options — not one-time pushes
  • Partner with your tagged PM on a rolling feature-release calendar and go-to-market plan for each (in-app, email/push, help content)
  • Target underused, high-value features to move attach rate and adoption metrics
  • Segment the active base to prioritize campaigns with the highest impact
  • Report adoption KPIs regularly; use data to prioritize the next push
  • Own messaging/positioning for futures and options as a single source of truth for Sales, Support, and Content

Requirements

  • 4+ years in product marketing (fintech/trading preferred)
  • Proven record moving adoption/attach-rate metrics
  • Strong cross-functional partnership with Product
  • Data-fluent; excellent written communication
  • Deep familiarity with derivatives (options/futures) trading behavior strongly preferred

Benefits

  • Performance Bonuses
  • Stock Purchase Options
  • Medical/Vision/Dental Benefits
  • 401k Plan
  • 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
  • 10 Paid Sick Days
  • Gym Membership Reimbursement
  • Commuter Benefits
  • Pet Insurance
  • Wellness & Mental Health Programs

tastytrade

4.6 Glassdoor

Here at tastytrade Inc. (previously known as tastyworks Inc.), we give you every edge possible to help you succeed on your own. We believe that controlling your own money can be more rewarding than relying on money managers or robo-advisors. Our powerful technology, low pricing, and commitment to world-class support empower you to do it yourself.Learn more at tastytrade.com

Founded in 2017
Chicago Heights, Illinois, USA
191 employees (13 in marketing)
96% recommend to a friend
84% CEO approval

Salaries

Posted range

$100K/yr – $140K/yr

Taken straight from the job posting.

See all tastytrade salaries

Marketing Team

Marketing Team Size
10 (5% of company)
Median Career Experience
14 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 6 years ago

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$139.8K
Traffic Source Mix
Search
19.3%
Direct
73.7%
Referral
4.5%
Social
0.9%
Paid
1.4%

Headcount Trend

Current headcount: ~191

Product Marketing Manager — Futures & Options

tastytrade · Chicago, IL · Hybrid