Product Marketing Manager - Cardiac Surgery

Minnetonka, MN (On-site)

$112K/yr – $150K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own cross functional product marketing for a medical device portfolio, turning clinical insights and KOL networks into go to market, lifecycle, and patient messaging strategies.

  • Cross-functional ownership: drive GTM, segmentation, and lifecycle with R&D, Regulatory, and Sales.
  • Lead field education, events, digital and social programs to accelerate adoption.
  • Use data to shape strategy, measure impact, and influence stakeholders.

Job Description

Responsibilities

  • Develop deep expertise in target markets, clinical applications, and therapy adoption; attend surgical cases to gather insights and strengthen clinical credibility
  • Build and manage relationships with physicians, clinicians, hospitals, and KOLs; lead voice-of-customer efforts and integrate insights into strategies
  • Contribute to franchise strategy and execute product roadmap initiatives, including go-to-market plans, segmentation, positioning, and patient-focused messaging
  • Lead execution of marketing programs across channels (education, tradeshows, digital, social) and align closely with field sales to drive adoption
  • Own lifecycle management of assigned products, coordinating cross-functional efforts across R&D, Clinical, Regulatory, Quality, and Operations
  • Support successful product and data launches, ongoing commercialization, and pipeline development
  • Leverage data and analytics to guide strategy, measure performance, inform decisions, and influence stakeholders
  • Monitor competitive landscape and translate insights into actionable business strategies
  • Ensure all marketing activities comply with regulatory and quality standards; support review and approval processes
  • Solve complex business challenges, drive innovation, and implement process improvements across functions

Requirements

  • Bachelor’s degree in marketing, biomedical engineering, or a related field
  • Minimum of five to eight (5-8) years successful sales/marketing or related experience
  • Ability to influence cross-functional teams without formal authority, such as engineering teams
  • Builds and nurtures relationships internally and with external customers
  • Analytical and strategic, effective technical writer, and strong moderator/presenter
  • Hands-on and able to manage multiple deadlines in a fast-paced environment
  • Ability to travel 20-35% domestic

Nice to Have

  • MBA or advanced degree
  • Medical device experience, especially cardiac surgery or cardiovascular
  • Clinical experience in acute or outpatient setting
  • Experience with international organizations and customers

Benefits

  • Medical & Dental beginning day 1 of employment
  • 401K plus match
  • 30 days of paid Parental Leave, in addition to maternity leave, for new moms and dads
  • Volunteer Time off
  • Pet Insurance
  • On-site fitness center and cafeteria
AtriCure logo

AtriCure

4.7 Glassdoor

AtriCure, Inc. provides innovative technologies for the treatment of Afib and related conditions. Afib affects more than 37 million people worldwide. Electrophysiologists, cardiothoracic and thoracic surgeons around the globe use AtriCure technologies for the treatment of Afib, reduction of Afib related complications and post-operative pain management. AtriCure’s Isolator® SynergyTM Ablation System is the first medical device to receive FDA approval for the treatment of persistent Afib. AtriCure’s AtriClip® Left Atrial Appendage Exclusion System products are the most widely sold LAA management devices worldwide. AtriCure’s Hybrid AFTM Therapy is a minimally invasive procedure that provides a lasting solution for long-standing persistent Afib patients. AtriCure’s cryoICE cryoSPHERE®+ and cryoSPHERE MAXTM probes are cleared for temporary ablation of peripheral nerves to block pain, providing pain relief in cardiac and thoracic procedures. For more information, visit AtriCure.com or follow us on X (formerly Twitter) @AtriCure.

Founded in 2000
Mason, Ohio, USA
1.3K employees (88 in marketing)
94% recommend to a friend
95% CEO approval

Traffic Signals

Monthly Visitors
18.2K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
41.3%
Direct
44.7%
Referral
7.4%
Social
4.6%
Paid
1.9%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
65 (5% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$207M
Last Raise
$6M
Grant, 4 months ago

Funding History

  • Dec 2025
    Grant • $6M
  • May 2020
    Post IPO Equity • $175M
  • Jun 2002
    Series Unknown • $21M

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