Drive go-to-market and messaging for Swagger Contract Testing & Functional Testing, partnering with Product, Growth, and Sales to enable adoption.

• Execute GTM programs from planning through launch and ongoing adoption.
• Translate APIs, testing, and CI/CD concepts into clear buyer value across developers, QA, and platform teams.
• Own messaging optimization and sales enablement to grow pipeline with data-driven tactics.
• Build deep technical understanding of OpenAPI, contract testing, and regression workflows.
• Collaborate with Product to inform roadmap with customer, market, and competitive insights.
• Support product launches with asset development and cross-functional alignment.
• Provide ongoing enablement and campaigns to drive adoption, expansion, and retention.
• Partner on cross-functional go-to-market activities to ensure cohesive launches.
• Maintain alignment with CI/CD integrations and API lifecycle management.

Requirements

• 5-7+ years of experience in product marketing, technical marketing, or closely related roles
• Hands-on background as a developer, QA engineer, SDET, solutions engineer, or technical marketer
• Working knowledge of API testing concepts including contract and functional testing
• Experience with OpenAPI / Swagger specifications, RESTful APIs, and modern CI/CD workflows
• Experience developing and maintaining sales enablement assets for pipeline generation
• Strong communication, storytelling, and analytical skills grounded in technical understanding

Benefits

• You can grow your career at every level.
• We invest in your success as well as collaborative spaces for teams to work, collaborate, and have fun.
• Birthday leave encouragement as part of celebrating our SmartBears.
• People and Culture focus supporting the whole person and holistic team well-being.
• Celebration of diverse experiences and identities for better outcomes.
• SmartBear total rewards package includes base salary and may include a performance bonus.