Product Marketing & Intelligence Lead at Shelf | New York, USA | $150K/yr – $180K/yr

Shelf

Product Marketing & Intelligence Lead

New York, USA (On-site)

$150K/yr – $180K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own market-driven product strategy by turning AI and platform signals into actionable product messaging, launches, and ecosystem engagement.

Market Intelligence & Research: surface market trends, competitive moves, and customer pain points to guide product and GTM decisions.
Product Marketing Strategy: translate insights into positioning, messaging, and roadmap priorities to shape strategy and storytelling.
Execution & Ownership: lead product launches, campaigns, and user experiences that drive engagement and adoption.

Job Description

Responsibilities

Market Intelligence & Research: Become in-house expert on market trends, competitive moves, and signals in the AI and platform ecosystem.
Dive deep into customer pain points, challenges, and opportunities to surface actionable insights for product and go-to-market strategy.
Stay ahead of the curve by reading, synthesizing complex information into clear recommendations.
Product Marketing Strategy: Guide product positioning, messaging, and roadmap priorities; translate market and customer insights into strategic direction and storytelling.
Bring fresh ideas to champion market-driven product strategy and execution.
Execution & Ownership: Drive product launches and campaigns; own product tours, demos, and experiences tied to engagement and adoption.
Analyst & Ecosystem Engagement: Manage relationships with analysts (Gartner, Forrester, IDC); turn insights into strategies to elevate market position and conversations.

Requirements

Experienced in AI and platform technologies
Strong research skills and market intelligence expertise
Ability to translate insights into product marketing strategies and go-to-market plans
Skilled at balancing strategy with execution
Able to communicate with C-suite and work hands-on with platform tools
Adept at building relationships with analysts, customers, and internal stakeholders

Preferred

Storytelling abilities
Passion for understanding people and human behavior
Experience building relationships with analysts, customers, and internal stakeholders
Analyst relations experience
Market signal detection and ability to forecast trends
Interest in AI and platform technologies with strategic mindset

Benefits

Competitive salary: 150,000-180,000 USD per year?
Generous equity grant in the form of company stock options
Comprehensive health and wellness packages
Open PTO
Realistic, clearly communicated expectations
Team-wide aligned values and goals
Shelf Values: Quality, Momentum, Accountability, Hard Work, Learning Agility, Adapt and Thrive, Win Together

Shelf

4.5 Glassdoor

Shelf is the next generation knowledge platform that helps you eliminate bad data in your documents and files before they go into an LLM and become bad answers.

Founded in 2015

Stamford, Connecticut, USA

225 employees (20 in marketing)

shelf.io

84% recommend to a friend

84% CEO approval