Responsibilities

• Execute short- and long-term product marketing strategies and achieve annual KPIs.
• Advance the company’s vision for brand awareness, market share, and product innovation.
• Manage category P&L to achieve targeted revenue and profit goals.
• Lead short- and long-term product roadmap development in collaboration with internal teams, primarily product divisions at headquarters.
• Identify new category opportunities and develop compelling product propositions and pricing strategies; present business cases to support proposals.
• Serve as the category expert on industry trends, regulatory requirements, competitive activity, pricing, and marketing intelligence; analyze and share consumer and buyer insights across categories.
• Partner with sales teams to drive sell-through and maintain healthy inventory levels.
• Support forecasting efforts to ensure inventory availability and sales performance.
• Participate in product line reviews to expand the business and achieve growth objectives.
• Manage the product lifecycle, including sell-through strategies, promotional budgets, PSI alignment, and end-of-life transitions.

Requirements

• Strong background in financial planning, marketing strategy, product positioning, sales planning, competitive analysis, customer insights, product development, and client relationship management.
• Minimum of 10+ years of experience in product or brand management; at least 5 years in the home appliance industry required.
• Office-based work environment; may require lifting up to 50 pounds.
• Willingness to travel regularly, both domestically and internationally

Preferred

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• 401(k)