Product Marketing & Content Manager

Minneapolis, MN (On-site)

$100K/yr – $135K/yrMid Level3+ years expFull time

Posted 2 days ago

Job Summary

Own and expand Fulcrum's content and product storytelling, from strategy and launches to multimedia content, while building a searchable content library and evolving the brand.

  • Lead content strategy, launches, and positioning across channels
  • Produce video, podcast, and digital experiences that drive leads and customer storytelling

Job Description

Responsibilities

  • Work with customers and internal subject matter experts to surface stories worth telling
  • Drive product launches with content, messaging, visuals, and positioning
  • Produce and edit video content for social media, product launches, customer stories, and campaigns
  • Plan, edit, and publish podcast episodes end to end
  • Build landing pages, web content, and digital experiences that bring leads into the pipeline
  • Organize and maintain Fulcrum's content library so assets are findable and reusable
  • Leverage AI tools to optimize the way you work with content creation, editing, production, research, and distribution
  • Continuously test new formats, channels, and creative approaches
  • Help maintain and evolve Fulcrum's brand across all customer-facing touchpoints
  • Travel onsite to meet, interview, and watch how customers operate to gain a deeper understanding

Requirements

  • 3-7 years of experience in this type of role
  • Authorized to work in the United States

Benefits

  • Equity
  • 401(k) matching after 90 days - immediate vesting
  • Health, dental, and vision benefits
  • Wellbeing benefits and perks
  • Unlimited vacation policy with minimum required vacation days
  • Cell phone & internet plan coverage
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Fulcrum

4.7 Glassdoor

Fulcrum is a field-first SaaS platform transforming how organizations manage field data collection and inspections. Designed for the unique challenges of field teams, it automates workflows, captures real-time location data, and integrates seamlessly with GIS and other systems to ensure accurate information flow before, during, and after inspections.Organizations centralize operations on a single platform, standardizing data collection and boosting productivity. Fulcrum’s AI-powered tools, like FastFill, automate data entry from photos, voice, and text. Object recognition and face blurring enhance accuracy and compliance, while custom AI models enable specialized tasks. Fulcrum works online or offline, ensuring reliability even in remote areas.Trusted by thousands of organizations, Fulcrum improves data accuracy, reduces inefficiencies, and drives digital transformation, empowering teams to work faster and make smarter decisions in real time.Fulcrum is a product of Spatial Networks, Inc. Visit us at fulcrumapp.com.

Founded in 2011
San Francisco, California, USA
150 employees (11 in marketing)
100% recommend to a friend
100% CEO approval

Salaries

Posted range

$100K/yr – $135K/yr

Taken straight from the job posting.

See all Fulcrum salaries

Marketing Team

Marketing Team Size
6 (4% of company)
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
251.6K
Monthly Google Ads Budget
$54.8K
Traffic Source Mix
Search
34.6%
Direct
59.4%
Referral
4.1%
Social
1.1%
Paid
0.7%

Headcount Trend

Current headcount: ~150

Recent News

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Product Marketing & Content Manager

Fulcrum · Minneapolis, MN · On-site