Product Marketing

Santa Clara, CA (On-site)

$174K/yr – $240K/yrSenior LevelFull time

Posted 2 days ago

Job Summary

Owns market strategy and product positioning efforts, coordinating with Engineering, Manufacturing, and Sales to develop new and enhance existing products, while guiding pricing, competitive analysis, and lifecycle management.

Drives market penetration and competitive advantage through abstract plans
Partners across functions to deliver timely product introductions and lifecycle management

Job Description

Responsibilities

Develops abstract scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
Recommends investment decisions for new product development
Conducts abstract competitive analysis for specific products or product lines. Drives Red Team Analysis
Assists with abstract pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
Understands technical and business environments. Assists with the development of strategies to meet business objectives
Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration
Manages release of abstract products through the end of their product life cycle

Benefits

comprehensive benefits package
candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

Applied Materials

Applied Materials is the leader in materials engineering solutions that are at the foundation of virtually every new semiconductor and advanced display in the world. The technology we create is essential to advancing AI and accelerating the commercialization of next-generation chips. At Applied, we push the boundaries of science and engineering to deliver material innovation that changes the world.We look forward to engaging with you on compelling topics about the semiconductor industry. We want to hear from you, but offensive comments that create an unpleasant environment for our community will be removed. Thanks for your understanding.

Founded in 1967

Santa Clara, California, USA

30K employees (686 in marketing)

www.appliedmaterials.com