Product Marketer

San Francisco, CA (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the messaging that translates Lassie’s product and customer insight into positioning, launches, and sales materials for doctors’ offices and small businesses. Drive clarity on why Lassie matters and how it changes daily office work.

  • Messaging Ownership: turn product capabilities and customer insight into positioning, launches, website copy, and customer stories.
  • Audience Education: help doctors’ offices understand what Lassie does and how it changes their workflows.
  • Category Language: craft language for small businesses that run themselves without AI hype.

Job Description

  • Turn product capabilities and customer insight into positioning, launches, website copy, sales materials, and customer stories
  • Help doctors’ offices understand what Lassie does, why it matters, and how it changes the way their office runs
  • Build category language around small businesses that run themselves without drifting into generic AI hype

Lassie

0.0 Glassdoor

The world's first preventive pet insurance and companion 🐈🐶

Founded in 2020
Stockholm County, SWE
117 employees (15 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
105.1K
Traffic Source Mix
Search
44.8%
Direct
41.2%
Referral
8.7%
Social
2.8%
Paid
2.2%

Headcount Trend

Current headcount: ~120

Marketing Team

Marketing Team Size
12 (10% of company)

Funding

Total Funding
$39.9M
Last Raise
$25.3M
Series B, 2 years ago

Funding History

  • Nov 2023
    Series B • $25.3M
  • May 2022
    Series A • $11.6M
  • Oct 2021
    Seed Round • $2.3M