Product Manager PSG - Marketing Upstream

USA (Remote)

$90K/yr – $100K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end product lifecycle from portfolio strategy and NPI to market intelligence and cross-functional leadership, coordinating global launches and stakeholder alignment.

  • Own portfolio planning and rationalization, regulatory and market viability reviews
  • Direct NPI process, marketing design inputs, and URD development
  • Lead global market plans and cross-functional collaboration with Sales, Marketing, Engineering, and QA/RA

Job Description

Responsibilities

  • Portfolio Management - Ensure product regulatory, commercial, and technical viability through execution of Gate 7-10 reviews - Conduct comprehensive product portfolio planning and rationalization - Identify and prioritize product needs based on market insights
  • Innovation - Lead the New Product Introduction (NPI) process from Gate 1 through Gate 6 - Take ownership of marketing design inputs (MDI) for NPI and sustaining activities - Create comprehensive business cases that align with strategic objectives and focus on global markets - Develop and maintain the User Requirements Document (URD)
  • Market Intelligence - Gather global Voice of Customer (VOC) insights through customer visits and communication, market research and monitoring of competitive landscape and industry trends
  • Strategic Leadership - Spearhead the development of global market plans (GMP) for all product launches - Collaborate closely with key markets including North America, Europe and APAC - Assist Category Director in assessing the needs for additional clinical claims, commercial support/structure, and technical expertise
  • Cross-Functional Responsibilities - Lead cross-functional teams to achieve product goals - Collaborate closely with Engineering, Operations, QA/RA, Sales, the General Manager EMEA/APAC, and Global as well as Regional Marketing
  • Stakeholder Management Key Stakeholders: - Sales and Sales Leadership - General Manager, EMEA/APAC - Global and Regional Marketing teams - Sales Enablement - Clinical Specialists - Engineering: Software, Hardware, Firmware, R&D Teams, Engineering Project Management - Technical: Operations (Sourcing & Manufacturing), Finance, Quality Assurance, Service Teams - Quality and Regulatory teams

Requirements

  • Bachelor’s degree in a relevant field (Engineering, Business, Marketing, or Healthcare), MBA or advanced degree preferred
  • RPSGT (Registered Polysomnographic) Technologist Certification
  • 5+ years of experience in product management or marketing in healthcare/medical device industry
  • Demonstrated success in product launches and commercialization
  • Skills & Competencies: Proven experience in product management within the medical device industry
  • Experience working with cross-functional, diverse teams in a multinational, dynamic organization
  • Excellent analytical capabilities and experience in gathering and interpreting Voice of Customer (VOC) insights
  • Excellent communication abilities to articulate product value across stakeholders
  • Ability to lead cross-functional teams
  • Ability to prioritize actions based on market needs and technical constraints

Preferred

  • MBA or advanced degree preferred

Benefits

  • Compensation and Benefits: Natus offers generous compensation and benefits packages including health benefits, 401k contribution, 7 paid holidays + 2 floating holidays of your choosing, generous paid time off, tuition reimbursement assistance program, eligibility for performance-based bonuses or commissions, where applicable and more.
Natus Medical Incorporated logo

Natus Medical Incorporated

3.3 Glassdoor

Natus Medical Incorporated (Natus) offers medical equipment, software, supplies and services for the diagnosis, monitoring, and treatment of impairments and disorders effecting the brain, neural pathways, and eight sensory nervous systems.Our comprehensive product portfolio represents a heritage of innovation and leadership. Natus brands have been setting the standard for patient care for over eighty (80) years. Our products are trusted by medical professionals in university medical centers, hospitals, private practices, clinics and research laboratories around the world. Natus does not endorse personal/non-work related comments made by employees on social media. Further, Natus values the respect and inclusion of all people without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status.

Founded in 1987
Middleton, Wisconsin, USA
993 employees (19 in marketing)
53% recommend to a friend
57% CEO approval

Traffic Signals

Monthly Visitors
51.7K
Monthly Google Ads Budget
$641
Traffic Source Mix
Search
46.8%
Direct
38.9%
Referral
7.8%
Social
4.8%
Paid
1.2%

Headcount Trend

Current headcount: ~990

Marketing Team

Marketing Team Size
19 (2% of company)
Median Tenure
9.7 years

Funding

Total Funding
$30.8M
Last Raise
$30.8M
Post IPO Equity, 20 years ago

Funding History

  • Aug 2006
    Post IPO Equity • $30.8M

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