Responsibilities

• Lead the product management lifecycle from ideation to launch, ensuring alignment with company goals and customer needs.
• Deeply understand our customers, technology, processes, and business goals.
• Help our organization scale through technology-driven solutions Develop and maintain a product roadmap, prioritizing features and enhancements based on market research, customer feedback, and business objectives.
• Own the product lifecycle: deliver features, learn from user adoption metrics and feedback, and broadly communicate product strategy, tactics, and operations.
• Manage all aspects of the product development lifecycle including: research, design, proposals, prioritization, implementation, and post-launch maintenance.
• Partner and coordinate cross-functionally across Digital Marketing, Digital Technology, Business Intelligence, and other teams to understand business needs and translate those into action.
• Collaborate with engineering, marketing, sales, and customer support teams to define product requirements and deliverables.
• Guide and motivate a cross-functional team through the full product development lifecycle using discovery, iterative design, and agile development methodologies.
• Build and strengthen relationships with internal and external partners. Communicate product vision, strategy, and progress to stakeholders, including senior leadership.
• Define and track key performance indicators (KPIs) to measure product success and drive continuous improvement.

Requirements

• Bachelor’s degree or equivalent experience in Business, Computer Science, Engineering.
• 5+ years of Software product management experience.
• 5+ years’ experience designing and building on CRM platforms
• Experience with MarTech Products and Technology: Salesforce Marketing Cloud, Salesforce Experience Cloud, Personalization, Google Analytics, Pendo.io, Fullstory, and Salesforce Commerce Cloud or similar
• 5+ years’ experience working in a collaborative Agile environment leading remote teams through grooming, planning, daily stand-up, etc.
• 3+ years in managing, supporting and optimizing CRM and Marketing Technology platforms integrated with an eCommerce stack (Salesforce Marketing Cloud, Personalization, Data Cloud, Google Analytics or similar behavioral analytics platforms)
• Mature interpersonal skills to guide interactions with your partners in design, engineering, and other business functions (marketing, sales, customer service, legal)
• History of using a highly analytical abilities to synthesize complex and diverse information
• Experienced in successful group presentations and conducting meetings, able to clearly articulate verbally.
• Track record of identifying and resolving problems in a timely manner and gathering and analyzing information skillfully

Preferred

• Experience with business intelligence and data warehouse tools.
• Experience with customer journey mapping and personalization strategies, leveraging Salesforce Data Cloud or similar tools to drive targeted, omnichannel engagement.
• Familiarity with API integrations and marketing technology architecture, enabling seamless data flow between CRM, eCommerce, and analytics platforms.
• Experience with Healthcare industry with understanding HIPAA/HITECH regulations and guidelines for securing ePHI data.

Benefits

• Annual Bonus
• Medical coverage
• Health Savings Accounts
• Flexible Spending Accounts
• Dental coverage
• Vision coverage
• Hospital Care Insurance
• Critical Illness Insurance
• Accidental Injury Insurance
• Life and AD&D insurance