Product Manager

Bronx, NY

$135K/yr – $165K/yrMid Level4+ years exp

Posted 3 months ago

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Job Summary

Drive lifecycle marketing product strategy across channels and lead cross-functional delivery from ideation to launch.

  • Own the lifecycle marketing product roadmap and cross-channel features.
  • Must-have: 4+ years of product management with multi-channel marketing products and hands-on Braze experience.
  • Standout: Agile practices, end-to-end lifecycle ownership, and strong data-driven prioritization.

Job Description

Responsibilities

  • Translate the company’s product and strategic vision for customer growth into a clear product roadmap for all lifecycle marketing channels (in-app promotions, push notifications, email, SMS, social, SEO, AEO, etc)
  • Communicate product vision, roadmap, and progress to senior leadership and cross-functional partners
  • Drive the timely, high-quality execution of prioritized initiatives ensuring cross-functional alignment, managing trade-offs and influencing decision making across teams
  • Conduct market research, track product performance and analyze customer feedback, using insights to make recommendations to improve UX solutions and marketing strategies
  • Champion innovative solutions through the full product lifecycle, from ideation to launch to iteration
  • Deliver product requirements and user stories in collaboration with design and engineering partners
  • Lead agile ceremonies including sprint planning, backlog grooming, and release management

Requirements

  • Bachelor’s degree in Business, Marketing, Engineering, Data Science or a related field (MBA a plus)
  • 4+ years of product management experience (e-commerce, food or delivery B2C applications preferred)
  • Proven track record of defining and launching successful technical products that empower marketing teams and drive user acquisition, engagement, and retention across multiple channels (mobile, web, paid, email, push, paid, SEO)
  • Hands-on experience with lifecycle marketing platforms such as Braze
  • Hands-on experience with Customer Data Platform (CDP) or similar data aggregation and segmentation tools
  • Hands-on experience with Power BI, BigQuery, or similar data visualization tools
  • Hands-on experience with Mobile app marketing delivery and attribution tools
  • Excellent communication and stakeholder management skills, with the ability to influence at all levels
  • Capable of translating complex business problems into clear product roadmaps and detailed specifications
  • Deep analytical skills with experience using data to drive prioritization and performance improvements
  • Proficient in Agile methodologies and tools such as Jira, Confluence, or similar

Preferred

  • MBA a plus

Benefits

  • Competitive compensation and comprehensive benefits
  • PTO, Safe & Sick Time, and Paid Holidays
  • Medical, Vision, Dental, and Voluntary Disability coverage
  • 401(k) with employer match and Life Insurance
  • State-of-the-art Bronx campus with on-site basketball court, cafeteria, and employee market
  • Onsite FREE parking
  • FREE employee shuttle bus service from nearby Subway station
  • Training, leadership development, and tuition discount at local colleges
  • 20% employee discount on FreshDirect online orders and Brooklyn wine store
  • Minimum 50% employee discount at our onsite employee market
  • Mobile phone discounts through partnerships with T-Mobile and Verizon
  • Gym membership discounts through NYSC
FreshDirect logo

FreshDirect

FreshDirect is building a better food system by connecting people closer to the highest quality, freshest food possible through a best-in-class delivery experience. We do this by having higher standards, sourcing locally and sustainably, and caring more for the people and communities we serve.Why choose FreshDirect?We're a company that thrives on teamwork. Our evolution is driven by our passionate employees and investment in perfecting the technology that lets us deliver the highest-quality food. Our state-of-the-art facility creates an environment for innovation. We support our employees with on-the-job training for plant employees and drivers, team-building activities, workplace recognition opportunities, and by encouraging direct relationships with our suppliers in the field. Great people deserve great perks. We offer comprehensive benefits, plus many workplace extras, including: -A flexible and generous paid time off plan -401K match-Tuition Discount Program -20% off at Freshdirect.com-Onsite employee market (discounted prices)-Onsite gym, fitness and meditation classes-Onsite full service cafeteria-24-hour access to the FreshDirect shuttle between our Bronx headquarters and the subway

Founded in 1998
Bronx, New York, USA
1.7K employees (157 in marketing)