Product Commercialization

USA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive product commercialization by translating market feedback into product direction and enabling GTM, with data-driven insights across sales, marketing, and product teams.

  • Own the commercial voice across product, sales, and marketing to guide roadmap decisions.
  • Must-have: 5+ years in product strategy translating market feedback into direction.
  • Standout: Ability to build use cases, playbooks, and data narratives for client pitches.

Job Description

Responsibilities

  • The Product Commercialization Lead will play a pivotal role in aligning product strategy with market demand. This person will collaborate closely with clients, product managers, and commercial teams to translate insights into actionable product direction, support sales enablement, and drive go-to-market readiness for new capabilities.
  • Market & Product Alignment
  • Engage with clients and prospects to identify needs, gaps, and emerging opportunities
  • Translate client requirements into product specifications and enhancement requests
  • Develop use cases and playbooks demonstrating Hypha’s value in real-world applications
  • Partner with sales and account teams to prepare materials, insights, and analyses that showcase product impact
  • Act as a key voice shaping product roadmap decisions based on market trends and competitive intelligence
  • Ensure commercial strategy and product development remain synchronized across planning cycles
  • Data & Insights Support for Commercial Use

Requirements

  • 5+ years in product strategy, solutions consulting, sales engineering, or product marketing
  • Background in analytics, media measurement, ad tech, or a related data-driven industry
  • Proven ability to translate market feedback into product direction
  • Track record of success collaborating across product and commercial teams in a fast-paced environment
  • Familiarity with audience measurement, consumer behavior analysis, or media research
  • Strong communicator with ability to explain technical concepts to non-technical audiences
  • Exceptional analytical thinker with ability to distill patterns and insights from complex feedback
  • Skilled in client engagement and solution shaping
  • Proficient in analyzing large structured datasets and developing insight-rich summaries
  • Strong prioritization and decision-making skills aligned with product roadmap management

Benefits

    HyphaMetrics logo

    HyphaMetrics

    HyphaMetrics provides a unified understanding of media behavior that evolves at the speed of culture. We serve as the objective technology standard globally for the precise measurement of media at the individual level. Using Artificial Intelligence and Machine Learning to analyze and optimize advertising and video content for media executives overseeing content, ads, brand sponsorships, and product placements, we cost-efficiently support interoperability across the entire media ecosystem serving measurement companies, brands, agencies, and media publishers.

    Founded in 2020
    New York, New York, USA
    34 employees (1 in marketing)

    Traffic Signals

    Monthly Visitors
    683
    Traffic Source Mix
    Search
    52.8%
    Direct
    28.3%
    Referral
    8.9%
    Social
    7.8%
    Paid
    1.5%

    Headcount Trend

    Current headcount: ~35

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