Principal, Product Marketing - Mid Market AI

San Diego, CA (On-site)

$205K/yr – $278K/yrSenior Level8+ years expFull time

Posted 15 hrs ago

Job Summary

Own and drive the AI strategy and messaging for Intuit Enterprise Suite, collaborating with product, sales, and research to strengthen adoption among Mid Market CFOs.

  • Own and communicate AI strategy and positioning
  • Collaborate across product, sales, and research to refine messaging and value prop

Job Description

Responsibilities

  • Create a unified strategy for building deploying AI in Intuit Enterprise Suite, maintaining the office of the CFO at the center
  • Partner with product management teams to launch, test, track, and iterate on AI solutions on our platform
  • Perform inbound research to learn what Mid Market CFOs need, their satisfaction with AI on our platform, and how we can better meet their needs
  • Develop the overall AI messaging and positioning for Intuit Enterprise Suite
  • Contribute to Intuit's thought leadership for Mid Market businesses and how they can adopt AI in their day-to-day workflows
  • Partner with Sales to best enable them to successfully position and sell the AI capabilities in Intuit Enterprise Suite, gathering feedback from them to refine messaging and value prop

Requirements

  • BA/BS required, or equivalent work experience.
  • 8+ years of experience in product marketing, product management, or strategy roles in fintech and supporting AI. Experience in finance and accounting is a strong plus, but not required
  • Ability to drive strategy formation with consumer insights and market intelligence
  • Proven experience leading and influencing cross-functional teams to deliver amazing outcomes
  • Fluent in range of AI tools with demonstrable experience incorporating them into your workflows
  • Demonstrated ability to prioritize across a vast array of product solutions and initiatives
  • Solid verbal, written, visual/presentation and interpersonal communication skills, as well as an effective communicator at all levels
  • Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results
  • Track record of making principled, data-based business decisions balanced with experienced judgment
  • Strong project management skills, analytical skills, and attention to detail
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Intuit

4.3 Glassdoor

Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mailchimp, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief. We encourage conversations on this page and will not delete comments that follow our terms of use. In order to keep this a safe community, the below posts may be removed: Repeated posts of the same content, spam or posts from fake accounts or profiles, offensive language or material, threats to others in the community, posts deliberately aimed to have a negative effect on the community or conversations.

Founded in 1983
Mountain View, California, US
17K employees (1,607 in marketing)
84% recommend to a friend
82% CEO approval

Salaries

Posted range

$205K/yr – $278K/yr

Taken straight from the job posting.

See all Intuit salaries

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Post IPO Debt, 2 months ago

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  • Jan 2026
    Post IPO Debt • $5.8B
  • Jan 2025
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  • Sep 2023
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Principal, Product Marketing - Mid Market AI

Intuit · San Diego, CA · On-site