Principal Platform PMM & Evangelist, Kubernetes & Data Platforms

Boston, MA (Remote)

Salary Not AvailableSenior Level

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive platform PMM strategy and narrative, leading external evangelism, content, and market fitness for Kubernetes and data platforms.

  • Must-have: Senior PMM with end-to-end positioning for technical platform products.
  • Standout: Deep Kubernetes, cloud, and data-platform experience with a public POV.

Job Description

Responsibilities

  • Narrative Ownership & Strategic Filter
  • Define and broadly communicate DoiT's point of view on platform optimization across Kubernetes and emerging data platforms, grounded in real-world operational experience.
  • Create and maintain the canonical narratives, mental models, and technical framing of the problem space and its associated solutions that internal teams use as a source of truth. Nothing ships from PMM for Platform that doesn't trace back to your source-of-truth docs.
  • Ensure the story remains coherent and consistent across products, use cases, and customer segments as the platform evolves.
  • Work directly with the VP of Product as the primary marketing interface for the Platform business unit. When multiple features, capabilities, or integrations ship in a quarter, decide which ones matter to the market and deserve PMM investment. Filter noise for the organization.
  • Translate product roadmap into market narrative, connecting what we're building to why buyers should care.
  • Content, Education & Evangelism
  • Develop high-quality content such as webinars, technical talks, blogs, and whitepapers that educate the market and shape demand.
  • Speak publicly at conferences, industry events, and community forums, representing DoiT as a trusted authority.
  • Engage with practitioner and open source communities to stay close to how platforms are actually built and operated.
  • Build and deliver live demos, walkthroughs, and reference architectures that demonstrate how optimization works in real environments
  • This is not a side project. External evangelism is roughly half the role. The goal is to build a visible market presence for DoiT's platform story.
  • Competitive & Market Intelligence
  • Own the living competitive view for the Platform business unit. Not just battle cards, but the ongoing judgment of where we win, where we lose, and what to do about it.
  • Own executive-level positioning and objection handling in complex or strategic conversations.
  • Speak regularly with customers and prospects to understand pain points, objections, and emerging patterns across industries.
  • Help define and refine ICPs and problem domains, including how different industries approach automation, risk, and control.
  • Synthesize insights into clear, actionable input for Product and leadership to influence roadmap and strategic direction.
  • Challenge short-term or misleading narratives when they undermine long-term category leadership and trust.

Requirements

  • Senior product marketing experience. You've owned positioning and go-to-market strategy end-to-end for a technical product sold to platform engineering, DevOps, or SRE buyers. Not contributed to it. Owned it.
  • Hands-on experience with Kubernetes and modern cloud platforms, with the ability to reason about automation, performance, and operational tradeoffs at a systems level.
  • Familiarity with data platforms such as Snowflake, Databricks, or similar technologies, and an understanding of why optimization becomes critical as these platforms scale.
  • Experience building, operating, or deeply engaging with real-world platform systems.
  • Strong technical intuition and comfort explaining complex architectures clearly to senior engineers, platform leaders, and executives.
  • A clear, opinionated point of view and the confidence to express it publicly and internally.
  • Excellent written and verbal communication skills across technical and executive audiences.
  • Comfort operating with ambiguity, agency, and influence without relying on formal authority.

    Benefits

    • Unlimited Vacation
    • Flexible Working Options
    • Health Insurance
    • Parental Leave
    • Employee Stock Option Plan
    • Home Office Allowance
    • Professional Development Stipend
    • Peer Recognition Program
    DoiT logo

    DoiT

    The only intent-aware FinOps platform that goes beyond cost optimization to drive reliability, performance, and security—turning endless “good ideas” into real, implemented solutions at scale—ensuring teams are 10X more likely to achieve business outcomes than with any other solution.

    Founded in 2011
    Santa Clara, California, USA
    654 employees (36 in marketing)

    Traffic Signals

    Monthly Visitors
    300.3K
    Monthly Google Ads Budget
    $54K
    Traffic Source Mix
    Search
    46%
    Direct
    37.8%
    Referral
    8.6%
    Social
    3.5%
    Paid
    1.7%

    Headcount Trend

    Current headcount: ~654

    Marketing Team

    Marketing Team Size
    25 (4% of company)

    Funding

    Total Funding
    $100M
    Last Raise
    $100M
    Series A, 6 years ago

    Funding History

    • Oct 2019
      Series A • $100M

    Recent News