Responsibilities

• Marketing AI Solution Development: Patterning with TDI leveraging company-wide approved platform. Design, build, and maintain the underlying infrastructure and services required to run scalable AI applications for the Marketing organization. This includes connecting data sources, building APIs, developing front-end user interfaces (UI/UX), and engineering the backend logic.
• AI Agent & Workflow Engineering: Architect, code, test, and deploy AI agents and low-code/no-code workflows that solve critical marketing challenges. Ensure solutions are robust, secure, and seamlessly integrated into the existing AI stack (e.g., CRM, MAP, CMS).
• Agentic Strategy & Architectural Design: Act as the technical leader for your assigned portfolio, defining the architectural blueprints for new AI enabled workflows. Evaluate and recommend the appropriate technical tooling (e.g., cloud services, databases, low-code platforms) to maximize performance and minimize operational costs.
• Data and Prompt Engineering: Partner with data science and marketing ops teams to ensure data pipelines support AI application needs (RAG, fine-tuning). Design and iterate on effective prompts and input-output schemas to optimize the performance and reliability of large language model (LLM) agents.
• Value Measurement & System Optimization: Implement performance tracking directly into deployed platforms (instrumentation). Use technical metrics (latency, uptime, error rates) and business metrics (ROI, time saved) to justify system improvements and guide the marketing AI roadmap.

Requirements

• A Bias for Action and Iteration: Demonstrated passion for a test-and-learn philosophy, quickly prototyping and validating solutions to drive continuous improvement.
• AI-First Technology Mindset: Deep curiosity and commitment to leveraging AI and machine learning as foundational elements for building next-generation marketing tools and operational workflows.
• Marketing Domain Curiosity: A strong interest in marketing dynamics, customer behavior, and business outcomes, translating technical capabilities into tangible marketing value.

Nice To Have

• Preferred Experience (A Strong Plus): Prior background in marketing operations, strategy, or experience working on tools/platforms utilized by large-scale marketing organizations.

Benefits

• Amazing Benefits
• Making Social Impact
• Developing Talent and Fostering Connection + Community at Okta