PR Specialist, Rotational Program

Cupertino, CA (Unknown)

$76K/yr – $114K/yrIntern/New GradFull time

Posted 11 days ago

Job Summary

Own media relations and storytelling across multiple Apple product and services lines, coordinating with PR teams, tracking coverage, and surfacing opportunities for engaging external stories.

  • Lead collaboration with Product PR, Services PR, App Store PR, and Corporate/Values teams
  • Track press coverage, compile lists and briefs, and surface stories

Job Description

Responsibilities

  • Collaborate with the Product PR team to launch new products and software across iPhone, iPad, Mac, Apple Watch, AirPods, HomePod, and Apple Vision Pro and work closely with the Retail PR team on new initiatives, store openings, and product launches.
  • Partner with the Services PR team to share stories about new content and experiences across Apple Music, Sports Apple TV, Apple Fitness+, Apple Maps, Apple News, Apple Podcasts, Apple Books, and Apple’s financial services, including Apple Pay.
  • Partner with the App Store PR and Apple Arcade team to identify stories about developers and the ways they use our products and technologies to create incredible apps and games for customers.
  • Collaborate with the Corporate, Values, and Retail PR teams to uplift our company’s values and share the work we do to support communities around the world.
  • Conduct research into press and influencers covering specific topic verticals.
  • Monitor and report on general and competitive news; reviews of Apple hardware, software, and services; and issues relevant to Apple and the industries we operate within.
  • Compile media lists, briefing notes, coverage reports, and pitches.
  • Use internal and external tools to identify and pursue new storytelling opportunities.
  • Assist with PR activities related to events, briefings, creator workshops, and other media and influencer relations programs.

Requirements

  • 0-1 years of work experience.
  • Bachelor’s or equivalent experience in a related field of study.

Preferred

  • Very organized and pays close attention to small details.
  • Motivated collaborator who is professional, respectful, and friendly.
  • Quick learner who can take ownership of assignments and see them through.
  • Ability to multi-task and meet tight deadlines.
  • Major in public relations, communications, or journalism.
  • Previous work experience in an office environment (internship or full-time).
  • Clear and concise communication skills.
  • Excellent time management skills and an ability to adapt to a dynamic environment.
  • Familiarity with Apple products, services and software.

Benefits

  • Comprehensive medical and dental coverage
  • Retirement benefits
  • A range of discounted products and free services
  • Reimbursement for certain educational expenses - including tuition
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Apple

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We’re a diverse collective of thinkers and doers, continually reimagining what’s possible to help us all do what we love in new ways. And the same innovation that goes into our products also applies to our practices — strengthening our commitment to leave the world better than we found it. This is where your work can make a difference in people’s lives. Including your own. Apple is an equal opportunity employer that is committed to inclusion and diversity. Visit apple.com/careers to learn more.

Founded in 1976
Cupertino, California, US
169K employees (12,101 in marketing)
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88% CEO approval

Salaries

Posted range

$76K/yr – $114K/yr

Taken straight from the job posting.

See all Apple salaries

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Post IPO Debt, 11 months ago

Funding History

  • May 2025
    Post IPO Debt • $4.5B
  • Jan 2025
    Post IPO Debt • $309K
  • Apr 2021
    Post IPO Equity

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PR Specialist, Rotational Program

Apple · Cupertino, CA · Unknown