PR Specialist

Las Vegas, NV (Remote)

$80K/yr – $100K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and run on-the-record media coverage for a dating/lifestyle brand, from crafting pitches and materials to managing a talent casting book and fast-response media ops.

  • Pitch and position beats you own, from press releases to briefing books, with AP-style precision
  • Build and maintain a high-signal casting pipeline and match members to journalist requests
  • Scan the news and opportunities daily using Qwoted, HARO, and direct media outreach to feed the Senior PR Manager

Job Description

Responsibilities

  • Draft press releases, media alerts, pitch emails, op-eds, Q&As, fact sheets, executive bios, and briefing books for review
  • Pitch journalists, editors, podcast bookers, producers, bloggers, and influencers directly on the beats you own
  • Build and grow personal media relationships across dating, lifestyle, business, consumer tech, and culture beats
  • Maintain personal media-readiness: keep talking points current and be comfortable on camera and in audio
  • Respond to inbound media requests with speed and route information across the company
  • Identify and act on PR opportunities through Qwoted, HARO, and similar platforms daily
  • Help trend-hijack: bring at least two news-cycle insertion opportunities to the Senior PR Manager every week with a draft pitch attached
  • Edit and proofread your own work and your peers' work to AP-style standard before it goes to management
  • Complete media training as the company offers it
  • Run the day-to-day operations of the member casting book under management’s direction

Requirements

  • 3 to 5 years of experience in PR (agency or in-house), journalism, or communications
  • Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related field, or equivalent professional track record
  • Demonstrated track record contributing to or personally securing media coverage (regional, trade, or national outlets)
  • Strong writing and editing skills with a portfolio of work you can point to
  • Working knowledge of Muck Rack, Cision, Meltwater, or equivalent, plus Qwoted/HARO, plus AP style

Preferred

  • Experience at a top consumer or lifestyle PR agency
  • AI fluency. You already use ChatGPT, Claude, Perplexity, or similar tools to research, draft first passes, build media lists, and analyze coverage
  • Newsroom experience as a reporter or junior editor
  • Existing relationships with dating, relationships, lifestyle, business, or consumer tech beat reporters
  • Experience with member, customer, or talent casting for media stories
  • Comfort with reputation work for brands that carry public-perception baggage

Benefits

  • Health, dental, vision, 401(k), and standard benefits package
Reflex Media, Inc. logo

Reflex Media, Inc.

Reflex Media is a next-generation high-tech marketing company led by our Founder & CEO, an MIT alumni. Based in Las Vegas, Nevada, our company operates as a 100% remote organization, and as such, we are seeking to hire the best talents nationwide (as well as worldwide). Our business is as much data, software, and artificial intelligence as it is business operations and customer service. We also create at the forefronts of psychology, economics, music, literature, art, fashion, cinematography, and the science of marketing. Our company culture can best be described in three words: growth, passion, and excellence. Our Founder, who subscribes to the philosophy “what cannot be measured cannot be managed,” is committed to creating an environment where the opportunity to grow is unbounded. As a company where you get back as much as you put in, we are best suited for individuals who are looking not for a job but rather an opportunity to grow. In short, we are a company where superstars are developed.To view our open positions, please visit our website at www.ReflexMedia.com.

Founded in 2015
Las Vegas, Nevada, USA
54 employees (13 in marketing)

Traffic Signals

Monthly Visitors
4K
Traffic Source Mix
Search
25.6%
Direct
53.5%
Referral
5.5%
Social
13.9%
Paid
1.3%

Headcount Trend

Current headcount: ~54

Marketing Team

Marketing Team Size
7 (13% of company)
Marketing Roles Posted (Last 30 Days)
6