PR & Communications Lead (Bilingual Mandarin)

Fremont, CA (On-site)

$80K/yr – $120K/yrMid Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Craft and execute global PR with local Americas adaptation, then own media relations, events, and crisis response across multiple markets.

  • Own international PR strategy with regional localization to support expansion and risk management.
  • Lead media relationships, large-scale activations, and data-driven reporting across the Americas.
  • Coordinate cross-functional teams across time zones to ensure consistent, integrated communications.

Job Description

Responsibilities

  • Global PR Strategy & Localization: Develop and execute PR and communications strategies that build brand awareness and strengthen HiTHIUM's reputation across international markets.
  • Global PR Strategy & Localization: Ensure brand messaging is consistent across the Americas while adapting content to local cultural contexts to support business expansion and reduce geopolitical risk.
  • Global PR Strategy & Localization: Partner with headquarters to align regional strategy with global priorities and brand direction.
  • Media Relations & PR Event Execution: Plan, organize, and execute large-scale PR events and activations across the Americas.
  • Media Relations & PR Event Execution: Build and maintain strong relationships with media outlets, KOLs, and industry associations across North and South America.
  • Media Relations & PR Event Execution: Lead overseas media interviews, press conferences, and earned media campaigns. Evaluate PR activity effectiveness through data analysis and provide leadership with clear, actionable reporting.
  • Content & Copywriting: Produce high-quality English-language press releases, executive speeches, PR statements, and social media content.
  • Content & Copywriting: Ensure all written materials reflect native-level fluency, precision, and strong international communication impact. Writing samples will be required.
  • Public Sentiment Monitoring & Crisis Response: Utilize media monitoring tools to track global public opinion and emerging trends relevant to HiTHIUM and the broader BESS/energy storage industry.
  • Public Sentiment Monitoring & Crisis Response: Proactively identify reputational risks and adjust PR strategies accordingly. Lead swift, effective responses to public sentiment incidents when they arise.

Requirements

  • Experience: 5+ years in international PR or brand communications. Experience in the energy, clean tech, or manufacturing sector is a plus.
  • Education: Bachelor's degree or above in Journalism, Communications, Public Relations, Marketing, or a related field. Degree from an institution outside China preferred.
  • Writing: Exceptional English writing ability is required. Candidates must submit writing samples (press releases, executive speeches, and/or crisis statements) as part of the application process.
  • PR Expertise: Demonstrated ability to independently develop and implement global PR strategies, with case studies showing hands-on event planning and execution at scale.
  • Media Network: Established media relationships across the Americas. Strong understanding of the North and South American media landscape, social media platforms, and relevant industry associations.
  • Crisis Communications: Experience managing public sentiment incidents with a calm, strategic, and timely approach.
  • Cross-cultural Competency: Comfort working within a global corporate environment and navigating global cultural nuances with sensitivity and adaptability.
  • Technical Skills: Proficiency in Microsoft Office, media monitoring tools, and social media management platforms.
  • Travel: Willingness to travel internationally as needed.
  • Work Arrangement: Office-based with flexibility; occasional travel required.

Preferred

  • Bilingual Mandarin highly preferred.
HiTHIUM Energy Storage logo

HiTHIUM Energy Storage

3.7 Glassdoor

Founded in 2019, Hithium is a leading manufacturer of premium stationary energy storage products for utility-scale, commercial and industrial, and residential applications. With four distinct R&D centers and multiple “intelligent” production facilities, Hithium’s innovations include groundbreaking safety improvements to its lithium-ion batteries as well as increases in lifecycle.

Founded in 2019
Xiamen, Fujian, CHN
428 employees (24 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
85.9K
Monthly Google Ads Budget
$120
Traffic Source Mix
Search
44.8%
Direct
47.9%
Referral
5%
Social
0.9%
Paid
0.7%

Headcount Trend

Current headcount: ~429

Marketing Team

Marketing Team Size
24 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$898.6M
Last Raise
$620.9M
Private Equity, 2 years ago

Funding History

  • Jan 2024
    Private Equity
  • Jul 2023
    Series C • $620.9M
  • Oct 2022
    Series B • $277.7M

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