PR Account Manager

USA (Hybrid)

$65K/yr – $70K/yrMid Level3+ years expFull time

Posted 5 days ago

Job Summary

Own and lead media relations for hospitality-focused accounts, driving outreach, story development, and integrated campaigns from outreach to reporting.

  • Oversee media pitching and journalist relationships
  • Translate client goals into actionable plans and timelines
  • Collaborate with social and creative teams on integrated campaigns

Job Description

Responsibilities

  • Media Relations & Pitching
  • Develop original, timely story angles beyond client announcements and calendar moments
  • Lead targeted outreach to relevant local, regional and national media across print, digital, broadcast and podcasts
  • Maintain active relationships with journalists covering food, travel, hospitality, business and lifestyle
  • Build thoughtful media lists and tailor outreach to each journalist and outlet
  • Monitor news cycles, editorial calendars and industry trends to identify timely opportunities
  • Draft polished press releases, pitches, talking points, bios, fact sheets and other media materials
  • Client Service & Strategy
  • Serve as the day-to-day lead for assigned accounts, ensuring strategic alignment, responsiveness and quality execution
  • Lead client calls, develop campaign strategies and provide clear, confident counsel

Requirements

  • 3 to 5 years of public relations experience, including experience serving as the day-to-day lead across multiple client accounts; agency experience is strongly preferred
  • A proven record of earned-media results and the ability to explain the strategy and personal contribution behind those placements
  • Strong editorial judgment and a current understanding of the media landscape
  • Excellent writing, editing and proofreading skills
  • Clear, confident communication with clients, journalists and internal teams
  • Strong organization and the ability to manage competing deadlines across several accounts
  • Experience in hospitality, restaurants, travel or lifestyle public relations is strongly preferred
  • Experience with media databases and monitoring tools such as Meltwater, Muck Rack or Cision is a plus
  • Willingness to attend local client meetings, events and press opportunities, including occasional evening commitments
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MCA Group

1.7 Glassdoor

MOTIVATE + CREATE + ASPIRE! MCA Group is a PR and social media agency specializing in lifestyle brands. We are strategic thinkers, great listeners, creative story tellers and relationship builders. We work with our clients to think about what they truly hope to achieve and position our strategies to meet their target objectives. We won’t leave you in the dark feeling your way through the media landscape alone. We see ourselves as partners with each of our clients and that leads to success!

Founded in 1995
Dallas, Texas, USA
14 employees (3 in marketing)
0% recommend to a friend

Salaries

Posted range

$65K/yr – $70K/yr

Taken straight from the job posting.

See all MCA Group salaries

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PR Account Manager

MCA Group · USA · Hybrid