Physician Relations and Marketing Specialist

Chicago, IL (On-site)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 12 hrs ago

Job Summary

Own and coordinate physician outreach and referral campaigns, develop collateral, and manage digital and social content to grow referrals and patient volume.

  • Plan outreach with physicians and regional partners
  • Drive digital campaigns and measure impact
  • Coordinate cross‑team efforts with marketing and communications

Job Description

Responsibilities

  • Plan and coordinate referring-physician outreach, including Lunch and Learns, in-person visits, and ongoing relationship-building with community and regional providers.
  • Under direction, develop and print digital collateral — flyers, brochures, and referral materials — tailored to each specialty.
  • Participate in managing the department's social media presence, including content planning, posting, and engagement.
  • Collaborate with existing marketing leadership to execute digital patient-direct marketing campaigns to drive appointment volume.
  • Communicate effectively with hospital, departmental, and section leadership on priorities and project updates.
  • Track and report on referral activity, digital engagement, and new-patient volume tied to marketing efforts
  • Partner with the hospital marketing team to ensure alignment with institutional brand and messaging standards.
  • Provide support to Senior Communications and Events Coordinator in driving departmental outreach and growth across all media platforms.
  • Problem solve delays and other obstacles in an effort to ensure outreach projects are achieving set deadlines.
  • Collaborate effectively with both internal and external stakeholders

Requirements

  • Minimum qualifications include a college or university degree in related field.
  • Minimum requirements include knowledge and skills developed through 2-5 years of work experience in a related job discipline.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1-3 years of experience in marketing, communications, or physician liaison/relations work; healthcare experience preferred.
  • Strong writing and content-development skills across print, digital, and social channels
  • Comfort working directly with physicians and clinical leadership.
  • Experience with social media management and digital marketing/analytics tools.
  • Experience in web and digital applications for creating, posting and publishing communications.
  • Experience in an Academic or University setting preferred.
  • Working with graphic design and branding guidelines preferred.

Preferred

  • Relationship Building — builds trust and rapport quickly with physicians, clinical staff, and leadership.
  • Strategic Communication — tailors messaging and channel choice to the audience, from referring physicians to prospective patients.
  • Project Management — manages multiple campaigns and events concurrently, on schedule and within budget.
  • Data-Driven Mindset — uses engagement and volume metrics to refine outreach and demonstrate ROI.
  • Creativity — develops compelling content and campaign concepts tailored to each specialty.
  • Collaboration — works effectively across clinical, administrative, and hospital marketing teams.
  • Adaptability — responds to shifting priorities across two distinct specialty sections.
  • Proven organizational skills with attention to detail and the ability to prioritize and work on multiple projects.

Benefits

  • The University of Chicago offers a wide range of benefits programs and resources for eligible employees, including health, retirement, and paid time off. Information about the benefit offerings can be found in the Benefits Guidebook.
Biological Sciences Division at the University of Chicago logo

Biological Sciences Division at the University of Chicago

As part of the University of Chicago, the Biological Sciences Division (BSD) pursues globally impactful solutions to seemingly unsolvable challenges. Through our rigorous research, innovative education, and comprehensive care and healing, we collaborate on life-changing advancements that create meaningful results for our community and the world, including a greater, more equitable future for all.Established in 1930, the BSD is UChicago’s largest academic division, comprising 10 basic science and 14 clinical departments. Today, we constitute one of the most unique communities within an academic environment: a single division that delivers undergraduate, graduate, medical, and postgraduate biological sciences education together with outstanding patient care and world-renowned research.The BSD is committed to creating an inclusive culture that enables every individual who comes here to thrive. A diverse, multicultural faculty, staff, and student population enhances our ability to conduct cutting edge research, innovative education, and excellent patient care. We believe that the study of biology and medicine is most productive when we bring our full perspectives as unique individuals to the work that we do.

Chicago, Illinois, USA

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

See all Biological Sciences Division at the University of Chicago salaries

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Physician Relations and Marketing Specialist

Biological Sciences Division at the University of Chicago · Chicago, IL · On-site