Responsibilities

• Manage and execute workflow of SEO & AI search deliverables, including technical audits, keyword research, keyword mapping, on-page optimization, off-page optimization, link reclamation, competitive analysis, striking distance analysis and optimization.
• Recognize opportunities for new content and create prescriptive recommendations for new content or landing pages in partnership with internal teams.
• Drive communication of SEO & AI search recommendations both internally and with clients, adjusting complexity of communication delivery based on audience.
• Solve complex SEO & AI search problems, including identifying the issues, finding root causes, and moving quickly to implement ideas and deliver results.
• Champion technology enhancements to impact organic visibility and improve technical site health, as well as participate in the QA of enhancements.
• Monitor and analyze organic & AI traffic and landing page performance of client websites, including ranking movement, search engine & AI visibility and organic click thru to pages, and re-assess elements and/or page strategy as needed to drive performance.
• Monitor Google algorithm, AI/LLM documentation and developer resources to identify algorithm updates and assess the potential or known impact on Manifest clients.
• Maintain knowledge of development languages and technologies and proficiency with SEO/AI analytics tools.
• Partner with colleagues in Data Intelligence to deliver performance insight reports.

Requirements

• 3-5 years of experience in search engine optimization, including technical SEO, on-page and off-page strategy. Agency experience required.
• Knowledge of AI & organic search best practices and ranking factors.
• Experience developing and presenting insights about search behaviors and trends.
• Proven track record of distilling complicated AI Search & SEO Data and communicating results to agency and client stakeholders
• Experience with Google Analytics, Search Console, Screaming Frog and SEMrush (or similar tools).
• Occasional travel if needed.
• Bachelor’s Degree or equivalent work experience required.
• Hybrid to our DC office; 3x week onsite.

Benefits

• Private Company – Being a private organization allows us to move quickly so that we can deliver our best for our teams and our clients. Flexibility – We have a hybrid work environment and a flexible PTO plan that allows teams to take time off when they need it. Competitive Benefits and Salary – Multiple options for health plans based on your and/or your family’s needs, plus a 401(k) match and paid parental leave.