Performance Marketing Manager

Responsibilities

• Paid acquisition: Own and scale paid acquisition across Google Ads, LinkedIn, Meta, Reddit, YouTube, and emerging developer-focused platforms; build and optimize full-funnel campaigns that drive qualified signups, pipeline, and revenue, not just clicks
• Channel strategy: Develop channel strategy across search, paid social, retargeting, and experimentation budgets; manage campaign structure, keyword strategy, audience segmentation, and bidding to improve CAC and payback
• Creative & landing pages: Test ad copy and creative angles tailored to technical audiences; partner closely with creative, content, and product marketing to ship high-performing ad concepts and landing page iterations
• Measurement & reporting: Own measurement and attribution, with support from ops and engineering (tracking setup, conversion quality, offline conversion imports, and incrementality testing); analyze performance trends and communicate results clearly through dashboards, reporting, and weekly insights
• Experimentation: Run structured experiments to identify new growth levers (new audiences, formats, offers, onboarding flows); stay current on platform changes, AI-driven campaign formats, and new opportunities in the paid media ecosystem
• Downstream conversion: Collaborate with sales, lifecycle, and data teams to improve lead quality and conversion rates downstream

Requirements

• Experience with Google Ads (Search, YouTube, Performance Max) and at least one major paid social platform
• Experience in B2B paid media
• Onsite role: must be able to work in person at the San Francisco office

Preferred

• Track record of managing meaningful monthly budgets and scaling spend efficiently while maintaining performance
• Experience managing paid media for a mobile app
• Understanding of funnel metrics: CAC, LTV, payback period, and conversion rates
• Experience with analytics and attribution tools
• Analytical mindset with comfort in spreadsheets, cohort analysis, and performance modeling
• Ability to move fast, test often, and iterate based on data and user insight
• Comfort working cross-functionally in a high-ownership, fast-paced environment

Benefits

• Base salary is just one part of our total rewards package at SpaceXSI, which also includes equity, comprehensive medical, vision, and dental coverage, access to a 401(k) retirement plan, short & long-term disability insurance, life insurance, and various other discounts and perks.