Performance Marketing Lead at RebatesMe | Denver, CO

RebatesMe

Performance Marketing Lead

Denver, CO (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid media and lifecycle marketing to hit CPA/CAC targets in a fast-moving ecommerce setting.

Own end-to-end paid media campaigns (SEM, paid social, retargeting) to hit acquisition goals.
Must-have: 4+ years in performance marketing with CPA/CAC targets and attribution know-how.
Standout: CRO testing and structured A/B testing on landing pages.

Job Description

Responsibilities

Paid Media Ownership (SEM, Paid Social, Retargeting) – Build, launch, optimize, and scale campaigns across SEM, paid social, and retargeting platforms to meet acquisition and revenue goals.
Budget Management – Manage daily and weekly budget pacing, analyze performance data, and provide actionable recommendations for budget reallocation and scaling opportunities.
Conversion Rate Optimization (CRO) – Develop and execute a landing page testing roadmap. Run structured A/B tests on creative, audiences, keywords, and offers to continuously improve conversion rates.
Email + SMS Marketing Management – Core Flow Maintenance: Own and optimize the performance of key automated lifecycle flows across email and SMS, including Welcome, Abandoned Cart/Checkout, Post-Purchase, and Winback/Sunset sequences.
Campaign Execution – Draft, build, and deploy email and SMS campaigns to support promotions, product launches, and key company announcements.

Requirements

4+ years of hands-on experience in performance marketing, specifically managing SEM and/or paid social campaigns. Experience in e-commerce, marketplace, subscription, or lead generation is strongly preferred.
A proven track record of managing budgets effectively and successfully hitting CPA/CAC and conversion rate goals.
A strong, practical understanding of digital measurement, including UTMs, pixels/event tracking, and the tradeoffs of different attribution models.
Experience designing and executing structured A/B tests across various campaign elements (creative, audiences, landing pages).
A self-starter who is comfortable owning execution from start to finish in a small, fast moving team environment.
Proficiency with design tools like Canva or similar software for basic creative asset adjustments.
Bonus Points (Not Required): Mandarin language proficiency.
Work Authorization: Must be authorized to work in the United States without restriction. (This position is not eligible for visa sponsorship now or in the future.)

RebatesMe

Founded in 2013, RebatesMe is a leading cashback loyalty site headquartered in the United States. We have close and lasting partnerships with over 7,500 merchants worldwide in more than 30 countries, including North America, Europe, Australia, the UK, Japan, and South Korea. We offer diverse shopping options to users worldwide, including competitive cashback rates, the latest offers, and exclusive discount coupons. To date, RebatesMe has successfully rewarded over 2.6 million users with up to $230 million in cashback.We are proud to be recognized as a leading cashback website in the industry. In 2024, we were nominated for the Rakuten Golden Link Award for Best Partner, a professional testimony to our brand.At RebatesMe, we celebrate creativity and collaboration and acknowledge achievement. We welcome passionate, creative, and driven individuals to join us as we strive to reach even greater heights together.

Founded in 2013

Beaverton, Oregon, USA

www.rebatesme.com