Performance Marketing & Ecommerce Specialist

USA (Remote)

$50/hr – $120/hrMid Level4+ years expPart time

Posted 5 weeks ago

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Job Summary

Own paid media and ecommerce growth with end-to-end ownership of multi-channel acquisition, site optimization, and CRM driven retention.

  • Growth Infrastructure: Lead paid media across Meta, Google Ads, Shopping, and emergent channels to scale revenue.
  • Lifecycle & Analytics: Tie performance to GA4 attribution, dashboards, and weekly/monthly insight delivery.

Job Description

Own paid media and ecommerce growth, driving cross-channel acquisition, site optimization, and CRM-driven retention with rigorous measurement and fast iteration.

  • Growth Infrastructure: Own paid media strategy across Meta, Google Ads, Shopping, Performance Max, Display, and emerging channels.
  • Budget & KPIs: Monitor ROAS, CAC, MER, and conversion rate.
  • Testing & Optimization: Develop testing plans for audiences, creatives, messaging, and landing pages.
  • Performance Analysis: Analyze campaign performance and identify growth opportunities.
  • SEO & Analytics Ops: Manage GA4 reporting, attribution, and marketing dashboards.
  • Merchant & Feeds: Oversee Google Merchant Center, product feeds, and integrations.
  • SEO & CRO: Implement SEO best practices and monitor organic performance.
  • Reporting: Deliver weekly and monthly actionable insights.
  • Ecommerce & Website: Implement HTML/CSS/Shopify Liquid changes, theme tweaks, app integrations.
  • CRM & Social Growth: Support Klaviyo campaigns, automations, segmentation, retention; align paid and organic strategies.
Peter Marcus Group logo

Peter Marcus Group

The Peter Marcus Group is a luxury goods management consulting firm for brand building and corporate restructuring. The firm was founded on the principal that vast experience, thorough research, and excellent infrastructures are core ingredients to building successful brands. Mixing these elements with a high aesthetic culture and planning contributes to our success with many companies in the fashion accessory sector.We work closely with private equity and venture capital to find, assess, and recommend brands and companies for potential investment. We also help restructure companies, often assuming temporary leadership and management roles. Peter Marcus Group is experienced in luxury goods retailing, wholesaling and sourcing, as well as financial planning, logistics, and information technology.We have access to a large array of infrastructures in the United States, Central America, South America, Europe, and Asia to build product and brands from start to finish. We strategically build brands from concept to sale and everything in between, including design, sourcing, public relations, social media planning, and retailer relations.Most of all, we plan financially sustainable and profitable brands that stand the test of investors, brand owners, and lenders in a highly competitive environment.

Founded in 2004
New York, New York, USA
7 employees (1 in marketing)

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
1 (14% of company)
Marketing Roles Posted (Last 30 Days)
1