Responsibilities

• Create engaging, social-first content (photo, video, reels, stories, TikTok) across (9) Craft & Crew locations.
• Capture content during peak business hours, including nights, weekends, events, happy hours, live music, community events, and promotional activations.
• Work closely with the marketing team to execute content strategies and monthly marketing campaigns.
• Capture monthly food and beverage features, seasonal promotions, and limited-time offerings.
• Assist in creating and maintaining social media content calendars.
• Schedule and publish social media content as assigned.
• Monitor social media trends and identify opportunities to create relevant and engaging content.
• Respond to comments and messages as assigned to help foster community engagement.
• Collaborate with restaurant managers and team members to identify content opportunities.
• Travel between Craft & Crew locations to capture content and support marketing initiatives.

Requirements

• Currently pursuing or recently completed a degree in marketing, communications, media, or a related field (preferred, not required)
• Strong understanding of social media platforms and content formats
• Comfortable capturing and creating photo & video content in fast-paced environments
• Familiarity with content creation tools (Canva, CapCut, native platform editing tools, etc.)
• Strong written communication skills with an ability to adapt to multiple brand voices
• Self-motivated, organized, and able to manage content across multiple locations
• Ability to work independently while collaborating effectively with the marketing team
• Creative mindset with an eye for engaging, scroll-stopping content

Preferred

• Degree in marketing, communications, media, or related field (preferred)
• Experience with Canva, CapCut, or similar content creation tools (bonus)
• Experience creating content in hospitality or live-events settings (bonus)