[Part-Time] Marketing Specialist-Social Media & Community Engagement

Buffalo, NY (On-site)

$20/hr – $28/hrMid Level2+ years expPart time

Posted 2 months ago

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Job Summary

Own social content execution and community engagement across channels with a focus on on-brand posting, audience interaction, and data-informed campaign support.

  • Content & Scheduling: Manage content calendars, scheduling, posting, and asset delivery to ensure timely, on-brand posts.
  • Community & Trends: Monitor engagement, respond to comments, and surface insights to optimize reach.
  • Campaign & Events Support: Assist with campaigns across digital and community events, plus reporting on performance.

Job Description

  • Support the day-to-day social media marketing activities, including assisting with content scheduling, posting, and monitoring.
  • Contribute to the development, curation, and publishing of engaging, brand-aligned content across digital channels.
  • Assist in monitoring social media trends, audience engagement, and platform analytics, providing insights to help inform optimization efforts.
  • Help respond to comments, messages, and inquiries in a timely and professional manner to support audience engagement.
  • Maintain awareness of messaging, tone, and branding guidelines to help ensure consistency across digital platforms.
  • Assist with developing written, visual, and multimedia content to support marketing campaigns and organizational initiatives.
  • Support the planning and execution of integrated marketing campaigns across digital and traditional channels.
  • Assist in maintaining content calendars and help ensure timely delivery of marketing assets.
  • Support community engagement efforts aimed at strengthening relationships with the local community.
  • Assist in identifying and engaging with community partners, organizations, and stakeholders.
  • Strong written and verbal communication skills.
  • Proficiency with social media platforms, content creation tools, and marketing software.
  • Ability to support multiple projects and meet deadlines in a fast-paced environment.
  • Strong organizational skills and attention to detail.
  • Proficient in social media scheduling and analytics tools.
  • Proficient with Adobe InDesign software.
  • Intermediate to Advanced Microsoft Office Skills.
  • Knowledge of Co-op products.
  • Demonstrated experience writing and editing a variety of materials including recipes, social media posts, feature stories, blog posts, fact checking, web and educational materials.
  • Friendly and outgoing.
  • Associate or bachelor’s degree in marketing, communications, or a related field preferred.