[Part-Time] Marketing Specialist-Social Media & Community Engagement

Buffalo, NY (Unknown)

$20/hr – $28/hrMid Level2+ years expPart time

Posted 2 months ago

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Job Summary

Support and execute the organization\'s social media and community marketing efforts, coordinating content, calendars, and campaigns while monitoring engagement and helping build relationships with local partners and events.

  • Social & Community: Schedule, publish, monitor channels, and respond to audience inquiries to maintain brand voice.
  • Content & Campaigns: Help develop brand-aligned content and assist with integrated marketing efforts across digital and local outreach.
  • Measurement & Partnerships: Track campaign performance and support community partnerships and events to drive engagement and local impact.

Job Description

Responsibilities

  • Support the day-to-day social media marketing activities, including assisting with content scheduling, posting, and monitoring.
  • Contribute to the development, curation, and publishing of engaging, brand-aligned content across digital channels.
  • Assist in monitoring social media trends, audience engagement, and platform analytics, providing insights to help inform optimization efforts.
  • Help respond to comments, messages, and inquiries in a timely and professional manner to support audience engagement.
  • Maintain awareness of messaging, tone, and branding guidelines to help ensure consistency across digital platforms.
  • Assist with developing written, visual, and multimedia content to support marketing campaigns and organizational initiatives.
  • Support the planning and execution of integrated marketing campaigns across digital and traditional channels.
  • Assist in maintaining content calendars and help ensure timely delivery of marketing assets.
  • Support community engagement efforts aimed at strengthening relationships with the local community.
  • Assist in identifying and engaging with community partners, organizations, and stakeholders.