Responsibilities

• Develop and implement comprehensive marketing plans that incorporate SEO, social media marketing, content marketing, and multichannel marketing strategies to boost brand visibility and engagement
• Manage digital marketing campaigns using tools such as Google Analytics, Google AdWords, Facebook Advertising, and marketing automation platforms to optimize performance and ROI
• Create compelling content for websites, email marketing, print advertising, and social media platforms to attract new clients and retain existing ones
• Conduct market research to identify new business opportunities within the catering industry and B2B markets, analyzing competitors and industry trends
• Build and nurture relationships with potential clients through outreach efforts, product presentations, and sales pitches to expand the catering business portfolio
• Coordinate advertising sales initiatives by developing proposals, tracking campaign performance, and ensuring client satisfaction
• Oversee project management tasks related to product offerings, budgeting, and promotional activities to ensure timely delivery and quality standards are met
• Utilize Adobe Creative Suite for designing promotional materials while maintaining brand consistency across all channels
• Monitor website performance using analytics tools like Google Analytics to refine marketing strategies continuously
• Develop and implement multichannel marketing strategies to promote catering services and business offerings

Requirements

• Minimum 2 years of professional marketing experience required
• Proven experience managing Facebook, Instagram, Google Business Profile, and digital marketing campaigns
• Minimum 2 years of hands-on social media management experience required
• Strong communication, networking, and relationship-building skill
• Self-motivated, organized, and results-oriented
• Reliable transportation required
• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
• Familiarity with Google Analytics, Google AdWords, Facebook Advertising, email marketing tools, and marketing automation software
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML basics, and e-commerce platforms
• Knowledge of SEO best practices, Google Analytics, Google AdWords, Facebook Advertising, and email marketing platforms
• Strong sales skills with a focus on product management and client relationship building
• Ability to manage multiple projects simultaneously while maintaining attention to detail within budget constraints

Preferred

• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
• Experience with restaurant, hospitality, catering, or local business marketing strongly preferred
• Knowledge of Adobe Creative Suite (Photoshop, Illustrator) for creating visual content is a plus
• Understanding of B2B marketing strategies within the hospitality or catering industry preferred
• Basic skills in HTML or WordPress for website updates are advantageous
• Experience with performance marketing, e-commerce platforms, or product management will be beneficial

Benefits

• Referral program
• Flexible schedule
• Competitive pay
• Performance-based bonuses and incentives
• Opportunity to directly influence business growth
• Opportunity for long-term growth and increased responsibilities