Paid Social & Programmatic Sr. Specialist

Pittsburgh, PA (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid social and programmatic campaigns across Meta, LinkedIn, TikTok, and more to deliver measurable performance with data-led optimization.

  • Own day-to-day campaign setup, optimization, and reporting across paid social and programmatic channels.
  • Must-have: 1–3 years of digital marketing with strong data analysis skills.
  • Standout: Hands-on experience across Meta, LinkedIn, TikTok, Snapchat, and DSPs.

Job Description

Responsibilities

  • Execute and manage day-to-day paid social and programmatic campaign implementation with minimal supervision
  • Own first-round development of assigned campaign deliverables, including builds, optimizations, and reporting
  • Effectively manage personal workload across multiple campaigns and workstreams while meeting deadlines
  • Participate in client communication and presentations, including performance discussions and Q&A, with guidance as needed
  • Plan, traffic, buy, optimize, and report across paid social and programmatic platforms including Meta, LinkedIn, TikTok, Snapchat, Amazon DSP, TheTradeDesk, and direct buys
  • Demonstrate a strong understanding of platform mechanics, algorithms, and optimization levers across paid channels.
  • Analyze and communicate campaign performance in a clear, actionable manner that supports optimization and next steps
  • Knowledge of IAB (standard) creative specs and how to inform a client on best creative practices
  • Ensure proper account structure, tagging, tracking, and measurement setup

Requirements

  • Bachelor’s Degree (Business, Marketing, or Management Degrees preferred)
  • 1-3 years of Digital Marketing Experience, Paid Social, Programmatic Display, Direct Buys, Ad trafficking, and/or related experience
  • Must have a strong grasp of numbers and be comfortable with data analysis and reporting
  • Proven record of strong organization and ability to work across multiple teams
  • Strong analytical mindset with comfort interpreting data, trends, and performance metrics.
  • High attention to detail and strong organizational skills across multiple projects
  • Proficiency in Microsoft Office, particularly Excel (pivot tables, formulas, data analysis)
  • Strong written and verbal communication skills

Preferred

  • Ongoing learning is expected, including growth in tagging, tracking, privacy considerations, and IAB standards.

Benefits

  • We offer your full traditional benefits including health, dental, vision, a 401k plan, and life insurance.
  • We also offer commuter and transit benefits, as well as an employee wellness benefit for you to enjoy your life outside of work.
  • Add to that unlimited PTO, half day summer Fridays and all the holiday time off you would expect.
  • Flexible Work Policy It's simple - work where it's most convenient for you! We recognize that we're a mixed group of people with different priorities in our lives, so we empower our employees to create their ideal working scenario...in-office, at home, or a hybrid of both. Keep in mind you might need to pop into the office for a client meeting here and there, or even an agency-wide meeting.
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M J Brunner Inc

M.J. BRUNNER INC. is a company based out of 11 Stanwix Street, Pittsburgh, Pennsylvania, United States.

Pittsburgh, Pennsylvania, USA