Responsibilities

• Manage day-to-day execution of social media channels across multiple Mowi brands and platforms.
• Schedule, publish, and optimize content across: Meta (Facebook & Instagram) / Pinterest / YouTube / TikTok / LinkedIn
• Execute content calendars aligned with brand campaigns, product launches, seasonal initiatives, and retailer programs.
• Coordinate deployment of video content, reels, stories, livestream assets, and digital creative based on approved marketing calendars.
• Maintain brand consistency and ensure content aligns with overall marketing strategy and tone of voice.
• Monitor and respond to comments, messages, tags, and community interactions across social channels.
• Support audience engagement initiatives to grow online communities and improve brand sentiment.
• Escalate consumer inquiries or issues to appropriate internal teams when necessary.
• Monitor social conversations, trends, and emerging platform opportunities.
• Assist in planning, launching, monitoring, and optimizing paid social and digital advertising campaigns.

Requirements

• 3–5 years in social media marketing, paid media, digital marketing, or e-commerce roles
• Hands-on management of both organic social growth and paid advertising campaigns
• Background in CPG, food & beverage, retail, lifestyle, or consumer brands strongly preferred
• Demonstrated success growing social media accounts and improving engagement metric
• Familiarity with emerging social and digital advertising platform
• Strong understanding of social platform algorithms, audience growth strategies, and engagement optimization
• Collaboration with designers, content creators, and video production teams
• Exposure to influencer marketing and creator partnership programs
• Proficiency with social media management tools such as Sprout Social, Later, Hootsuite, Sprinklr, or similar
• Support of omnichannel retail and e-commerce growth strategies

Preferred

• Basic photo and video editing skills
• Experience with project management tools such as Asana, Monday.com, Wrike, or similar
• Experience with reporting and analytics tools
• Knowledge of social content trends, storytelling, and visual communication