Paid Social Media Specialist at Bloom Ads Global Media | Los Angeles, CA | $48K/yr – $60K/yr

Paid Social Media Specialist

Los Angeles, CA (Hybrid)

$48K/yr – $60K/yrMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize paid social programs across platforms, coordinating creative, targeting, budgeting, and performance reporting to scale impact; partner with creators and internal teams to run integrated social campaigns while refining processes and staying ahead of platform trends.

Campaign Execution & Optimization: end-to-end setup, testing, and iteration across key social channels.
Creative Collaboration: streamline asset intake, QA, and influencer/UGC partnerships for cohesive campaigns.

Job Description

Responsibilities

Own paid social campaigns end-to-end across all assigned accounts, inclusive of creative processes, targeting and segmentation, campaign planning & set-up, execution, optimization, and reporting.
QA spec sheets to ensure accuracy.
Confirm receipt of all relevant creative assets from the client/creative team.
Monitor the accuracy and quality of creative assets.
Identify opportunities to improve or scale performance, optimizing campaigns to meet and exceed short- and long-term goals.
Monitor campaign performance and report relevant KPIs to the Supervisor.
Track and manage budget pacing across campaigns, leading budget reallocations as needed.
Collaborate with influencers/UGC creators to develop organic and paid social campaigns.
Work with internal and external partners to create impactful social marketing programs.
Contribute to the development and refinement of processes and procedures.

Requirements

Deep knowledge of and proficiency in social platforms (i.e. Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, & YouTube).
Hands-on experience with content and editorial planning.
Strong understanding of both brand and acquisition campaign strategies.
Proven ability to set up, optimize, and scale paid social campaigns.
Strong creative sensibility and attention to detail.
Track record of adopting and championing innovative ideas and approaches.
Excellent communication, collaboration, and organizational skills.
Data-driven mindset with strong analytical capabilities and a test-and-learn mentality.
Experience working with content creators/influencers is a plus.
Intermediate-level graphic design abilities are a plus.

Preferred

Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
Agency experience preferred.
Experience developing creative briefs and collaborating with design teams.
Familiarity with tracking pixels, ad tags, and social performance analytics.

Benefits