Drive in-house paid-social creative production and testing, from brief to live deployment in Sugar Land, TX.

• All ad creatives across client accounts: static, video, reels, short-form
• Ad copy, hooks, headlines, and CTAs for paid social campaigns
• Creative direction for designers: briefing, proofing, and approving final output
• Scroll-stopping content strategy across Facebook, Instagram, TikTok, and YouTube Shorts
• Internal agency marketing: brand development, content creation, ad campaigns for JWeis
• Creative testing frameworks: knowing what to test, why, and how to read the results
• Distribution of approved creatives to the right channels and team members to go live

Responsibilities

• All ad creatives across client accounts: static, video, reels, short-form
• Ad copy, hooks, headlines, and CTAs for paid social campaigns
• Creative direction for designers: briefing, proofing, and approving final output
• Scroll-stopping content strategy across Facebook, Instagram, TikTok, and YouTube Shorts
• Internal agency marketing: brand development, content creation, ad campaigns for JWeis
• Creative testing frameworks: knowing what to test, why, and how to read the results
• Distribution of approved creatives to the right channels and team members to go live

Requirements

• 3+ years of hands-on experience creating and managing ad creatives for paid social
• Proven track record of ads that converted, not just looked good
• Strong copywriting skills: hooks, headlines, CTAs, long-form and short-form
• Experience directing designers and video editors
• Deep understanding of Facebook, Instagram, TikTok, and YouTube Shorts ad formats and best practices
• Ability to work in-house at our Sugar Land, TX headquarters full-time

Preferred

• You understand why people buy: emotional triggers, psychological drivers, urgency, trust, and fear of missing out
• You know what makes someone stop scrolling and actually engage with an ad
• You can write ad copy that converts, not just copy that sounds good
• You understand buyer cycles and how creative needs to shift at each stage
• You’ve worked in or deeply understand service-based businesses. Ideally, residential and commercial general contracting, but not mandatory if you understand direct-response advertising
• You know how to concept a reel, direct it, and get it produced without hand-holding
• You can proof and QA creative output before it goes live. Nothing sloppy ships under your watch
• You understand sales tactics well enough to translate them into creative that supports the close

Benefits

• PTO: 10 days + Paid Holidays.
• Health Benefits: Comprehensive coverage.
• Culture: In-office environment in Sugar Land, TX (no remote/hybrid). Team outings, charity initiatives, and an environment that actually values your input.