Paid Search Strategist

Pleasant Grove, UT (Remote)

$75K/yr – $90K/yrMid Level2+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive paid search strategy and execution for client campaigns.

  • Own PPC campaigns in Google Ads and Microsoft Ads.
  • Must-have: 2+ years in a digital marketing agency with $50k-$100k monthly spend and multi-account management.
  • Standout: Experience with call-tracking platforms and multi-location accounts.

Job Description

Responsibilities

  • Partner with clients to consult on overall paid search digital marketing strategies that create a win-win relationship
  • Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads
  • Define, monitor, and analyze trends in clients’ KPIs
  • Develop paid search strategy based on client-specific goals
  • Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals
  • Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers
  • Identify, maximize and present new opportunities for client growth
  • Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities

Requirements

  • 2+ years experience in a digital marketing agency
  • 2+ years experience in CRM (Hubspot and Salesforce preferred)
  • 2+ years experience managing LSAs
  • 2+ years experience managing budgets in Google Ads and Microsoft Ads of $50k - $100k p/month, ~15+ Google PPC accounts simultaneously, including multi-location businesses
  • Experience using Call Tracking Metrics, Call Rail, or other Call tracking platforms
  • Understanding of end-to-end or offline tracking
  • Experience in project management tools (Asana preferred)
  • Experience communicating strategy (written and verbal)
  • Intermediate proficiency in Microsoft or Google Suite

Preferred

  • Preferred: experience with home service based businesses

Benefits

  • Flexible PTO Policy
  • Medical, Vision, and Dental Insurance
  • 401k with a generous match
  • Vacation bonus ($500/after 1st year, an addition $250 every year after)
  • Tuition-free enrollment into Disruptive University
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Disruptive Advertising

Most marketing leaders struggle to find a proactive, strategic agency partner with the expertise, services, & vision to drive long term results online.Some digital marketing agency "norms" you'll never see us adopting:Using siloed strategies and teamsStarting with strong results but fizzling out over timeFocusing on acquiring new clients at the expense of existing clientsStruggling to retain and develop top talent marketersStruggling to remain on the cutting edge of marketing advancementsDrowning in continual algorithm and platform updatesLacking the visibility to execute effective strategiesWe're not normal. We're disrupting our industry by not accepting the "norms" The Disruptive Difference:Top Talent - We hire, develop, & retain top marketing talent so they can bring game-changing magic to our client’s accounts to help them reach their goals, make a positive impact on the world, and claim the leading edge in their industries!Limited Client Count - We’re long-term growth partners with our clients; we limit our client count to ensure we only work with great companies.No Silos - Our teams share learnings & collaborate to create multi-platform cohesive strategies. We drive results through meaningful marketing that aligns our tactics with your business goals.We partner with you to understand the WHY behind your business, the GOALS you aspire to and the IMPACT this will have on your customers and business; we translate this into a unique full-funnel performance marketing strategy to get us there together.Other stuff that should give you confidence that our actions speak louder than our words:Over 1,000 positive reviews to date as a companyWe manage hundreds of millions of dollars in digital advertising budgets annuallyOver 50 local and national awards highlighting our industry dominance ;)Over 120 employees that keep anonymously voting us a top place to workPremier Agency Partnerships with all the platforms that matter most to your business

Founded in 2012
Pleasant Grove, Utah, USA
124 employees (76 in marketing)