Paid Search Marketing Manager (PPC) at PlanetArt | Pleasanton, CA | $65K/yr – $90K/yr

PlanetArt

Paid Search Marketing Manager (PPC)

Pleasanton, CA (Hybrid)

$65K/yr – $90K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own paid search execution and optimization for PlanetArt, balancing revenue growth with efficient spend while iterating with data-driven tests and funnel improvements.

Campaign Execution: Drive Google Ads and Microsoft Ads programs to maximize revenue and ROAS.
Experimentation & Insights: Run tests, analyze data, and translate trends into ROI improvements.

Job Description

Responsibilities

Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend
Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI
Manage campaign expenses and stay on budget
Optimize landing pages and the sales funnel
Work closely with our dedicated Google Account Manager and try out all the new Google Betas - staying at the cutting edge of Search Engine Marketing
Track, analyze and report on results

Requirements

2+ years of experience managing paid search marketing campaigns
Strong Google Ads and Microsoft Ads skills
Excellent understanding of marketing & customer acquisition
Strong analytical skills
Excellent communication & teamwork skills
Bachelor's Degree

Benefits

Health, Dental, and Vision Insurance
Life Insurance
401(k) with matching
Pet Insurance
Mental Health Benefits
Comprehensive Time Off Program, including Vacation, Sick Days, Paid Holidays, and Floating Holidays
Employee Product Discounts

PlanetArt

4.4 Glassdoor

PlanetArt is an e-commerce leader delivering affordable, high-quality personalized products through a growing portfolio of globally recognized websites and apps. Home to well-known brands like Simply to Impress, Personal Creations, CafePress and FreePrints, we provide people everywhere with easy-to-use tools that leverage self-expression to create one-of-a-kind cards, gifts, wall art, apparel, home décor and more.At PlanetArt we believe a greeting card can form a meaningful connection, a photo can preserve a precious memory, a coffee mug can start a conversation, and a T-shirt can ignite a movement. Headquartered in Los Angeles with satellite offices around the world, we’re a team that thrives on creativity and innovation. The environment is stimulating and fast-paced, and we never stop challenging ourselves and others. As a group we are helping to make this world a better place by doing our life's best work.Learn more about PlanetArt and current career opportunities by visiting us at www.planetart.com/jobs.

Founded in 2010

Calabasas, California, USA

832 employees

www.planetart.com

87% recommend to a friend

90% CEO approval